How to connect Facebook Ads Campaign Management and PagerDuty
Create a New Scenario to Connect Facebook Ads Campaign Management and PagerDuty
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or PagerDuty will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or PagerDuty, and select the appropriate trigger to start the scenario.

Add the Facebook Ads Campaign Management Node
Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Configure the Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the PagerDuty Node
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select PagerDuty from the list of available apps, and choose the action you need from the list of nodes within PagerDuty.

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Authenticate PagerDuty
Now, click the PagerDuty node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your PagerDuty settings. Authentication allows you to use PagerDuty through Latenode.
Configure the Facebook Ads Campaign Management and PagerDuty Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Ads Campaign Management and PagerDuty Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Facebook Ads Campaign Management, PagerDuty, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Ads Campaign Management and PagerDuty integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and PagerDuty (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Ads Campaign Management and PagerDuty
Facebook Ads Campaign Management + PagerDuty + Slack: When a new campaign is created in Facebook Ads Manager, this flow checks if it exceeds a defined budget threshold. If it does, an incident is triggered in PagerDuty, and a message is sent to a designated Slack channel notifying the on-call team.
PagerDuty + Facebook Ads Campaign Management + Google Sheets: When a new or updated incident related to a Facebook Ads campaign failure is detected in PagerDuty, the relevant details (incident ID, campaign name, failure reason) are recorded into a Google Sheet for performance analysis. This helps track and analyze ad campaign failures over time.
Facebook Ads Campaign Management and PagerDuty integration alternatives
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About PagerDuty
Integrate PagerDuty alerts into Latenode to automate incident response. Create flows that trigger actions based on alert severity, like escalating to specific channels or running diagnostic scripts. Centralize incident data and automate follow-ups. Using Latenode gives you a customizable, scalable response system without complex coding.
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FAQ Facebook Ads Campaign Management and PagerDuty
How can I connect my Facebook Ads Campaign Management account to PagerDuty using Latenode?
To connect your Facebook Ads Campaign Management account to PagerDuty on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Ads Campaign Management and click on "Connect".
- Authenticate your Facebook Ads Campaign Management and PagerDuty accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger PagerDuty incidents from underperforming Facebook Ads?
Yes, you can. Latenode’s visual editor makes it easy to link ad performance data to PagerDuty, instantly alerting teams to critical issues & reducing downtime.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with PagerDuty?
Integrating Facebook Ads Campaign Management with PagerDuty allows you to perform various tasks, including:
- Automatically create PagerDuty incidents for critical ad disapprovals.
- Escalate high-spend, low-conversion ad campaigns to on-call teams.
- Notify teams of Facebook Ads account errors via PagerDuty.
- Automatically resolve incidents when ad performance returns to normal.
- Send daily summaries of ad performance to PagerDuty for review.
How can I customize Facebook Ads Campaign Management triggers?
Latenode lets you use JavaScript code blocks to define precise, custom criteria for Facebook Ads Campaign Management triggers.
Are there any limitations to the Facebook Ads Campaign Management and PagerDuty integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Facebook Ads Campaign Management and PagerDuty APIs.
- Some advanced Facebook Ads Campaign Management metrics may not be directly accessible.
- Custom JavaScript code may be required for highly specific scenarios.