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Automatically engage leads from Facebook Ads Campaign Management in WhatsApp Business Cloud. Latenode's visual editor simplifies complex logic, while affordable execution-based pricing helps scale personalized follow-ups.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or WhatsApp Business Cloud will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or WhatsApp Business Cloud, and select the appropriate trigger to start the scenario.

Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select WhatsApp Business Cloud from the list of available apps, and choose the action you need from the list of nodes within WhatsApp Business Cloud.

Facebook Ads Campaign Management
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WhatsApp Business Cloud
Now, click the WhatsApp Business Cloud node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatsApp Business Cloud settings. Authentication allows you to use WhatsApp Business Cloud through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
WhatsApp Business Cloud
Trigger on Webhook
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Facebook Ads Campaign Management
β
β
Iterator
β
Webhook response
After configuring Facebook Ads Campaign Management, WhatsApp Business Cloud, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook Ads Campaign Management and WhatsApp Business Cloud integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and WhatsApp Business Cloud (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Ads Campaign Management + Google Sheets + WhatsApp Business Cloud: When a new lead is generated from a Facebook Ad Campaign, the lead's information is added to a Google Sheet. A welcome message is then sent to the lead via WhatsApp Business Cloud.
Facebook Ads Campaign Management + AI Agent + WhatsApp Business Cloud: When a new ad is created in Facebook Ads Campaign Management, the AI Agent analyzes its engagement. Based on this analysis, a personalized follow-up message is crafted and sent via WhatsApp Business Cloud.
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About WhatsApp Business Cloud
Use WhatsApp Business Cloud in Latenode for automated messaging workflows. Send personalized updates, order confirmations, or support replies. Integrate it with your CRM, e-commerce platform, or database. Automate routing and customize messages with Latenode's visual editor and JavaScript support for flexible, scalable communication.
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How can I connect my Facebook Ads Campaign Management account to WhatsApp Business Cloud using Latenode?
To connect your Facebook Ads Campaign Management account to WhatsApp Business Cloud on Latenode, follow these steps:
Can I send personalized WhatsApp messages based on ad interactions?
Yes, you can! Latenode lets you trigger personalized WhatsApp messages based on Facebook Ads Campaign Management events, boosting engagement via timely, automated responses β all with our no-code visual builder.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with WhatsApp Business Cloud?
Integrating Facebook Ads Campaign Management with WhatsApp Business Cloud allows you to perform various tasks, including:
Can I use JavaScript to manipulate data between the apps?
Yes, Latenode allows JavaScript code to transform data between Facebook Ads Campaign Management and WhatsApp, offering unmatched data manipulation flexibility.
Are there any limitations to the Facebook Ads Campaign Management and WhatsApp Business Cloud integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: