How to connect Facebook Conversions and ConvertKit
Create a New Scenario to Connect Facebook Conversions and ConvertKit
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or ConvertKit will be your first step. To do this, click "Choose an app," find Facebook Conversions or ConvertKit, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the ConvertKit Node
Next, click the plus (+) icon on the Facebook Conversions node, select ConvertKit from the list of available apps, and choose the action you need from the list of nodes within ConvertKit.

Facebook Conversions
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ConvertKit

Authenticate ConvertKit
Now, click the ConvertKit node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your ConvertKit settings. Authentication allows you to use ConvertKit through Latenode.
Configure the Facebook Conversions and ConvertKit Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and ConvertKit Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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ConvertKit
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Facebook Conversions, ConvertKit, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and ConvertKit integration works as expected. Depending on your setup, data should flow between Facebook Conversions and ConvertKit (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and ConvertKit
Facebook Conversions + Shopify + ConvertKit: When a purchase is made in Shopify, triggered by a Facebook ad, the customer's profile is updated in ConvertKit with purchase information, and the conversion is tracked in Facebook Conversions by sending an event.
ConvertKit + Facebook Conversions + WooCommerce: When a new subscriber is added to ConvertKit, they are added to a Facebook Custom Audience. Then, a WooCommerce coupon is created to offer them a discount.
Facebook Conversions and ConvertKit integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About ConvertKit
Automate email marketing with ConvertKit in Latenode. Sync new subscribers, trigger campaigns based on events, and segment lists dynamically. Connect ConvertKit to any app via Latenode's visual editor. Enrich data and personalize flows with JavaScript, ensuring relevant messaging and optimized deliverability, without complex coding.
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See how Latenode works
FAQ Facebook Conversions and ConvertKit
How can I connect my Facebook Conversions account to ConvertKit using Latenode?
To connect your Facebook Conversions account to ConvertKit on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and ConvertKit accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track leads from Facebook Conversions in ConvertKit?
Yes, you can! Automatically add new Facebook Conversions leads to ConvertKit as subscribers using Latenode's visual editor. This ensures seamless lead nurturing and personalized marketing campaigns.
What types of tasks can I perform by integrating Facebook Conversions with ConvertKit?
Integrating Facebook Conversions with ConvertKit allows you to perform various tasks, including:
- Adding new Facebook leads to ConvertKit with custom tags.
- Updating ConvertKit subscriber details based on Facebook data.
- Triggering email sequences in ConvertKit for specific Facebook events.
- Segmenting ConvertKit subscribers based on Facebook ad interactions.
- Creating custom reports combining Facebook Conversions and ConvertKit data.
How secure is my Facebook Conversions data in Latenode?
Latenode employs advanced encryption and security protocols to ensure that your Facebook Conversions data is protected at all times.
Are there any limitations to the Facebook Conversions and ConvertKit integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on Facebook Conversions API limitations.
- Complex data transformations may require custom JavaScript code.
- Integration setup requires valid API keys or credentials for both platforms.