Facebook Conversions and Feedly Integration

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Enrich Facebook Conversions data with Feedly content to refine ad targeting. Latenode’s visual editor simplifies combining news insights with conversion events, while custom JavaScript nodes enable advanced segmentation, scaling affordably.

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Facebook Conversions

Feedly

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Step 2: Choose an Action

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How to connect Facebook Conversions and Feedly

Create a New Scenario to Connect Facebook Conversions and Feedly

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Feedly will be your first step. To do this, click "Choose an app," find Facebook Conversions or Feedly, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node

Select the Facebook Conversions node from the app selection panel on the right.

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Facebook Conversions

Configure the Facebook Conversions

Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Facebook Conversions

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Connect Facebook Conversions

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Run node once

Add the Feedly Node

Next, click the plus (+) icon on the Facebook Conversions node, select Feedly from the list of available apps, and choose the action you need from the list of nodes within Feedly.

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Authenticate Feedly

Now, click the Feedly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Feedly settings. Authentication allows you to use Feedly through Latenode.

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Configure the Facebook Conversions and Feedly Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Facebook Conversions and Feedly Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Facebook Conversions, Feedly, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Feedly integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Feedly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Facebook Conversions and Feedly

Feedly + Facebook Conversions + Google Sheets: Track new articles from Feedly based on specified keywords. If a relevant article is found, send an event to Facebook Conversions. Log the article details and conversion event information in Google Sheets for performance analysis.

Feedly + Facebook Conversions + Slack: When Feedly identifies an article about a competitor's marketing strategies, triggered by a successful Facebook campaign (indicated by a Facebook Conversion event), post a notification in a dedicated Slack channel.

Facebook Conversions and Feedly integration alternatives

About Facebook Conversions

Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.

About Feedly

Aggregate and filter Feedly articles within Latenode to automate content-driven workflows. Track brand mentions, industry trends, or competitor activity, then instantly trigger actions like posting to social media, updating databases, or notifying teams—all based on custom rules and logic.

See how Latenode works

FAQ Facebook Conversions and Feedly

How can I connect my Facebook Conversions account to Feedly using Latenode?

To connect your Facebook Conversions account to Feedly on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Facebook Conversions and click on "Connect".
  • Authenticate your Facebook Conversions and Feedly accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track conversions from Feedly content?

Yes, you can! Latenode's advanced logic allows you to track Facebook Conversions events triggered by specific Feedly articles, giving you detailed insights into content performance.

What types of tasks can I perform by integrating Facebook Conversions with Feedly?

Integrating Facebook Conversions with Feedly allows you to perform various tasks, including:

  • Automatically creating Facebook Conversions events from new Feedly articles.
  • Tracking user engagement with Feedly content and sending conversion events.
  • Analyzing which Feedly topics drive the most Facebook Conversions.
  • Updating Facebook Conversions custom audiences based on Feedly interactions.
  • Creating personalized ads based on user's Feedly reading habits.

What Facebook Conversions events can I trigger from Feedly in Latenode?

You can trigger standard and custom events, giving flexibility in tracking user behavior within Feedly-driven campaigns.

Are there any limitations to the Facebook Conversions and Feedly integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data synchronization depends on the Feedly API's update frequency.
  • Complex data transformations may require JavaScript knowledge.
  • Historical Feedly data might not be fully accessible for conversion tracking.

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