How to connect Facebook Conversions and Livestorm
Create a New Scenario to Connect Facebook Conversions and Livestorm
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Livestorm will be your first step. To do this, click "Choose an app," find Facebook Conversions or Livestorm, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Livestorm Node
Next, click the plus (+) icon on the Facebook Conversions node, select Livestorm from the list of available apps, and choose the action you need from the list of nodes within Livestorm.

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Authenticate Livestorm
Now, click the Livestorm node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Livestorm settings. Authentication allows you to use Livestorm through Latenode.
Configure the Facebook Conversions and Livestorm Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Livestorm Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Facebook Conversions, Livestorm, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Facebook Conversions and Livestorm integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Livestorm (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Livestorm
Livestorm + Facebook Conversions + HubSpot: When a new registrant joins a Livestorm webinar, an event is sent to Facebook Conversions for targeted advertising. The registrant's information is then saved to HubSpot as a new contact.
Facebook Conversions + Livestorm + Google Sheets: Track ad conversions with Facebook Conversions. When a conversion event occurs, register the user for a Livestorm webinar and log the event data to a Google Sheet.
Facebook Conversions and Livestorm integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data โ all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Livestorm
Use Livestorm in Latenode to automate webinar tasks. Register attendees, send follow-up emails, and track engagement automatically. Integrate Livestorm data with your CRM and marketing tools for a seamless workflow. Latenode's visual editor simplifies the process, replacing manual work with a scalable, no-code solution.
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See how Latenode works
FAQ Facebook Conversions and Livestorm
How can I connect my Facebook Conversions account to Livestorm using Latenode?
To connect your Facebook Conversions account to Livestorm on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Livestorm accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Livestorm webinar attendance as Facebook Conversion events?
Yes, you can! With Latenode, automatically send Livestorm attendance data to Facebook Conversions. Enhance ad targeting using webinar engagement insights, leveraging Latenode's flexible data transformation.
What types of tasks can I perform by integrating Facebook Conversions with Livestorm?
Integrating Facebook Conversions with Livestorm allows you to perform various tasks, including:
- Automatically registering webinar attendees as leads in Facebook Conversions.
- Triggering custom Facebook Conversion events based on Livestorm webinar completion.
- Sending targeted Facebook ads to users who attended specific Livestorm events.
- Updating lead information in Facebook Conversions based on Livestorm interactions.
- Creating custom audiences in Facebook Conversions from Livestorm event data.
What data is accessible from Facebook Conversions within Latenode?
You can access conversion events, custom audiences, and pixel data. Latenode empowers you to use this data in complex workflows, combining no-code ease with JavaScript flexibility.
Are there any limitations to the Facebook Conversions and Livestorm integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the API rate limits of both platforms.
- Complex data transformations may require some JavaScript knowledge.
- Historical data import may be limited depending on API availability.