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Automatically log Facebook Conversions leads into OpenPhone for immediate follow-up. Latenode lets you use custom JavaScript logic and scale affordably, paying only for execution time, as you qualify leads faster and boost sales.
Connect Facebook Conversions and OpenPhone in minutes with Latenode.
Create Facebook Conversions to OpenPhone workflow
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Facebook Conversions
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Create a New Scenario to Connect Facebook Conversions and OpenPhone
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or OpenPhone will be your first step. To do this, click "Choose an app," find Facebook Conversions or OpenPhone, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the OpenPhone Node
Next, click the plus (+) icon on the Facebook Conversions node, select OpenPhone from the list of available apps, and choose the action you need from the list of nodes within OpenPhone.
Facebook Conversions
β
OpenPhone
Authenticate OpenPhone
Now, click the OpenPhone node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your OpenPhone settings. Authentication allows you to use OpenPhone through Latenode.
Configure the Facebook Conversions and OpenPhone Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and OpenPhone Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
β
AI Anthropic Claude 3
β
OpenPhone
Trigger on Webhook
β
Facebook Conversions
β
β
Iterator
β
Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, OpenPhone, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook Conversions and OpenPhone integration works as expected. Depending on your setup, data should flow between Facebook Conversions and OpenPhone (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
OpenPhone + Facebook Conversions + Google Sheets: When a call ends in OpenPhone, the call summary is analyzed. If the outcome is positive (e.g., a sale), an event is sent to Facebook Conversions to optimize ad campaigns, and the call details are added to a Google Sheet for tracking campaign success.
Facebook Conversions + HubSpot + OpenPhone: When a new lead is captured in Facebook Conversions, the lead's information is used to create or update a contact in HubSpot. Once the contact is created/updated, an OpenPhone call is initiated to the lead to follow up immediately.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About OpenPhone
Use OpenPhone in Latenode to automate SMS and call workflows. Log activities, trigger actions based on call outcomes, and sync data to CRMs. By using Latenode, you orchestrate OpenPhone within complex workflows, adding logic and integrations not available in OpenPhone alone. Scale customer communication using no-code tools and AI.
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How can I connect my Facebook Conversions account to OpenPhone using Latenode?
To connect your Facebook Conversions account to OpenPhone on Latenode, follow these steps:
Can I track ad conversions from phone calls?
Yes, you can! With Latenode, automatically log OpenPhone calls as Facebook Conversions events. This provides a complete view of your marketing performance and ROI across channels, enhanced with AI.
What types of tasks can I perform by integrating Facebook Conversions with OpenPhone?
Integrating Facebook Conversions with OpenPhone allows you to perform various tasks, including:
How secure is connecting Facebook Conversions to OpenPhone on Latenode?
Latenode uses secure protocols and encryption to protect your data, ensuring safe data transfer between Facebook Conversions and OpenPhone during automation workflows.
Are there any limitations to the Facebook Conversions and OpenPhone integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: