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Automatically send Facebook Conversions data to Pipedrive after a purchase, building detailed customer profiles using Latenode’s no-code editor and JavaScript functions. Reduce your costs with pay-by-execution pricing.
Connect Facebook Conversions and Pipedrive in minutes with Latenode.
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Create a New Scenario to Connect Facebook Conversions and Pipedrive
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Pipedrive will be your first step. To do this, click "Choose an app," find Facebook Conversions or Pipedrive, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Pipedrive Node
Next, click the plus (+) icon on the Facebook Conversions node, select Pipedrive from the list of available apps, and choose the action you need from the list of nodes within Pipedrive.
Facebook Conversions
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Pipedrive
Authenticate Pipedrive
Now, click the Pipedrive node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Pipedrive settings. Authentication allows you to use Pipedrive through Latenode.
Configure the Facebook Conversions and Pipedrive Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Pipedrive Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Pipedrive
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, Pipedrive, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Pipedrive integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Pipedrive (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Conversions + Pipedrive + Google Sheets: When a Facebook Conversion event occurs, a new lead is created in Pipedrive. The lead's information, along with the conversion event details, is then added as a new row in a Google Sheet for tracking campaign performance.
Facebook Conversions + Pipedrive + Slack: Upon receiving a Facebook Conversion event, a new lead is created in Pipedrive. Subsequently, a notification is sent to a designated Slack channel, informing the sales team about the new lead and prompting them to engage with the potential client.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Pipedrive
Sync Pipedrive with Latenode to automate sales workflows. Update deals, create activities, or trigger personalized emails based on deal stages. Use Latenode's visual editor and JavaScript node to build custom lead qualification and routing logic. Scale your sales automation without complex code or per-step pricing limits.
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How can I connect my Facebook Conversions account to Pipedrive using Latenode?
To connect your Facebook Conversions account to Pipedrive on Latenode, follow these steps:
Can I track Facebook ad conversions in Pipedrive automatically?
Yes, you can! Latenode allows seamless data transfer, ensuring your Pipedrive deals are updated with Facebook Conversions data. Use AI to enrich leads and personalize follow-ups, maximizing conversion rates.
What types of tasks can I perform by integrating Facebook Conversions with Pipedrive?
Integrating Facebook Conversions with Pipedrive allows you to perform various tasks, including:
How secure is my Facebook Conversions data when using Latenode?
Latenode employs advanced encryption and security protocols to protect your data during transfer and storage, ensuring confidentiality and compliance.
Are there any limitations to the Facebook Conversions and Pipedrive integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: