How to connect Facebook Conversions and QuestionPro
Create a New Scenario to Connect Facebook Conversions and QuestionPro
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or QuestionPro will be your first step. To do this, click "Choose an app," find Facebook Conversions or QuestionPro, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

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Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the QuestionPro Node
Next, click the plus (+) icon on the Facebook Conversions node, select QuestionPro from the list of available apps, and choose the action you need from the list of nodes within QuestionPro.

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Authenticate QuestionPro
Now, click the QuestionPro node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your QuestionPro settings. Authentication allows you to use QuestionPro through Latenode.
Configure the Facebook Conversions and QuestionPro Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and QuestionPro Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Facebook Conversions, QuestionPro, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Facebook Conversions and QuestionPro integration works as expected. Depending on your setup, data should flow between Facebook Conversions and QuestionPro (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and QuestionPro
QuestionPro + Google Sheets + Facebook Conversions: When a new survey response is received in QuestionPro, the data is added to a Google Sheet. This data is then used to trigger a Facebook Conversion event, allowing for tracking of ad campaign performance based on survey responses.
QuestionPro + Email + Facebook Conversions: When a new survey response is received in QuestionPro, the relevant data is extracted and sent as an email. The data is also used to trigger a Facebook Conversion event to retarget customers with personalized ads based on survey responses.
Facebook Conversions and QuestionPro integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data โ all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About QuestionPro
Automate survey workflows with QuestionPro in Latenode. Collect data, analyze results, and trigger actions based on responses. Pipe survey data into other apps (CRM, spreadsheets) for real-time updates. Use Latenode's logic and integrations to tailor workflows to specific business needs, bypassing manual data transfer and analysis. Scale your surveys effortlessly.
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See how Latenode works
FAQ Facebook Conversions and QuestionPro
How can I connect my Facebook Conversions account to QuestionPro using Latenode?
To connect your Facebook Conversions account to QuestionPro on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and QuestionPro accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Facebook Conversions events from survey responses?
Yes, you can! Latenode allows triggering Facebook Conversions events based on QuestionPro survey responses, improving ad campaign optimization with real-time feedback and automation.
What types of tasks can I perform by integrating Facebook Conversions with QuestionPro?
Integrating Facebook Conversions with QuestionPro allows you to perform various tasks, including:
- Automatically send survey data to Facebook Conversions for targeted ads.
- Trigger custom conversion events based on survey completion.
- Update Facebook Conversions audiences with new survey respondent data.
- Create personalized ads based on survey responses collected in QuestionPro.
- Analyze survey responses alongside ad performance in Facebook Conversions.
What Facebook Conversions events trigger automation in Latenode?
Successful purchase events in Facebook Conversions can trigger surveys in QuestionPro, gathering customer feedback improving campaign performance.
Are there any limitations to the Facebook Conversions and QuestionPro integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the rate limits of both apps.
- Custom JavaScript functions require a basic understanding of coding.
- Advanced workflows may require a higher Latenode subscription plan.