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Automatically trigger Facebook Conversions events when Shippo confirms shipment, optimizing ad campaigns based on delivery. Latenode's visual editor and affordable pricing make sophisticated e-commerce automations accessible and scalable for any team.
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Facebook Conversions
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Create a New Scenario to Connect Facebook Conversions and Shippo
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Shippo will be your first step. To do this, click "Choose an app," find Facebook Conversions or Shippo, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Shippo Node
Next, click the plus (+) icon on the Facebook Conversions node, select Shippo from the list of available apps, and choose the action you need from the list of nodes within Shippo.
Facebook Conversions
β
Shippo
Authenticate Shippo
Now, click the Shippo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Shippo settings. Authentication allows you to use Shippo through Latenode.
Configure the Facebook Conversions and Shippo Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Shippo Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
β
AI Anthropic Claude 3
β
Shippo
Trigger on Webhook
β
Facebook Conversions
β
β
Iterator
β
Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, Shippo, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook Conversions and Shippo integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Shippo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Conversions + Shippo + Google Sheets: When a new shipping label is created in Shippo, trigger a Facebook Conversion event to track ad performance and log the event in Google Sheets for analysis.
Shippo + Facebook Conversions + Shopify: When a new shipping label is created in Shippo, send a Facebook conversion event. Use Shopify to trigger order creation and send shipping label information.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Shippo
Connect Shippo to Latenode and automate shipping tasks. Create workflows that trigger label generation or shipment tracking updates based on order events. Combine Shippo with other apps to streamline fulfillment, inventory, and customer notifications, all visually and without code, scaling affordably.
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How can I connect my Facebook Conversions account to Shippo using Latenode?
To connect your Facebook Conversions account to Shippo on Latenode, follow these steps:
Can I track ad conversions based on shipment status?
Yes, you can! With Latenode, automatically update Facebook Conversions when Shippo shipment status changes. Improve ad ROI tracking and optimize campaigns based on delivery data.
What types of tasks can I perform by integrating Facebook Conversions with Shippo?
Integrating Facebook Conversions with Shippo allows you to perform various tasks, including:
Can Latenode handle custom Facebook Conversions events with Shippo data?
Yes! Latenode allows you to map Shippo data to custom Facebook Conversions events, providing granular conversion tracking and optimization.
Are there any limitations to the Facebook Conversions and Shippo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: