How to connect Facebook Conversions and Twist
Create a New Scenario to Connect Facebook Conversions and Twist
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Twist will be your first step. To do this, click "Choose an app," find Facebook Conversions or Twist, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Twist Node
Next, click the plus (+) icon on the Facebook Conversions node, select Twist from the list of available apps, and choose the action you need from the list of nodes within Twist.

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Authenticate Twist
Now, click the Twist node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Twist settings. Authentication allows you to use Twist through Latenode.
Configure the Facebook Conversions and Twist Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Twist Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Twist
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Facebook Conversions
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Save and Activate the Scenario
After configuring Facebook Conversions, Twist, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Twist integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Twist (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Twist
Facebook Conversions + Twist + Google Sheets: When a new conversion event is registered in Facebook Conversions, a message is posted to a designated Twist channel, and the conversion data is added as a new row in a Google Sheets spreadsheet.
Google Sheets + Twist + Slack: A new row added in Google Sheets triggers a daily conversion metrics summary to be shared in Twist. If the conversion values in Google Sheets drop below a certain threshold, a notification is sent to a marketing team channel in Slack.
Facebook Conversions and Twist integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Twist
Use Twist in Latenode to centralize team communication data. Automatically archive messages, analyze sentiment, or trigger actions based on channel activity. Integrate Twist threads with other apps for reporting or task management. Automate insights and routing without manual work.
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See how Latenode works
FAQ Facebook Conversions and Twist
How can I connect my Facebook Conversions account to Twist using Latenode?
To connect your Facebook Conversions account to Twist on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Twist accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I post Facebook Conversions data as Twist channel messages?
Yes, you can! Latenode enables seamless data transfer from Facebook Conversions to Twist, posting conversion details as messages in specific channels, enhancing team visibility and quick response to ad performance changes.
What types of tasks can I perform by integrating Facebook Conversions with Twist?
Integrating Facebook Conversions with Twist allows you to perform various tasks, including:
- Automatically notify a Twist channel upon new Facebook Conversions leads.
- Create a daily summary of Facebook Conversions data in a Twist channel.
- Trigger a Twist message when a Facebook Conversions cost threshold is reached.
- Post conversion event details to a Twist thread for team discussion.
- Update Twist channel topic with real-time Facebook Conversions metrics.
How can I filter specific conversion events from Facebook Conversions?
Latenode's data filtering allows you to select only relevant Facebook Conversions events, ensuring precise and actionable notifications within Twist channels.
Are there any limitations to the Facebook Conversions and Twist integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on Facebook Conversions API availability.
- Complex data transformations may require JavaScript code blocks.
- Historical data import from Facebook Conversions may require custom setup.