How to connect Facebook Lead Ads and Attio
Create a New Scenario to Connect Facebook Lead Ads and Attio
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Lead Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Lead Ads or Attio will be your first step. To do this, click "Choose an app," find Facebook Lead Ads or Attio, and select the appropriate trigger to start the scenario.

Add the Facebook Lead Ads Node
Select the Facebook Lead Ads node from the app selection panel on the right.

Facebook Lead Ads
Configure the Facebook Lead Ads
Click on the Facebook Lead Ads node to configure it. You can modify the Facebook Lead Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Attio Node
Next, click the plus (+) icon on the Facebook Lead Ads node, select Attio from the list of available apps, and choose the action you need from the list of nodes within Attio.

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Attio
Authenticate Attio
Now, click the Attio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Attio settings. Authentication allows you to use Attio through Latenode.
Configure the Facebook Lead Ads and Attio Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Lead Ads and Attio Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Attio
Trigger on Webhook
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Facebook Lead Ads
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Lead Ads, Attio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Lead Ads and Attio integration works as expected. Depending on your setup, data should flow between Facebook Lead Ads and Attio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Lead Ads and Attio
Facebook Lead Ads + Attio + Slack: When a new lead is submitted through Facebook Lead Ads, a new entry is created in Attio to store the lead's information. Subsequently, a notification is sent via Slack to the sales team to inform them about the new lead.
Attio + Facebook Lead Ads + Google Sheets: Analyze lead data in Attio by finding existing records. Then, use that data to create lead forms in Facebook Ads for retargeting and track campaign performance by adding a row with results to Google Sheets.
Facebook Lead Ads and Attio integration alternatives
About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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About Attio
Use Attio in Latenode to automate contact and relationship management. Sync data, trigger actions based on contact updates, and build custom workflows that span multiple apps. Latenode’s flexibility lets you enrich Attio data with AI or other sources, creating smarter, automated CRM processes.
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See how Latenode works
FAQ Facebook Lead Ads and Attio
How can I connect my Facebook Lead Ads account to Attio using Latenode?
To connect your Facebook Lead Ads account to Attio on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Lead Ads and click on "Connect".
- Authenticate your Facebook Lead Ads and Attio accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically enrich Attio records with Facebook Lead Ads data?
Yes, you can! Latenode lets you map fields and trigger updates instantly. This ensures your Attio data is always accurate, saving manual entry time and improving data quality.
What types of tasks can I perform by integrating Facebook Lead Ads with Attio?
Integrating Facebook Lead Ads with Attio allows you to perform various tasks, including:
- Create new Attio records from new Facebook Lead Ads submissions.
- Update existing Attio records with new lead information.
- Trigger email sequences in Attio when a new lead is captured.
- Segment and tag new leads in Attio based on ad campaign data.
- Send summary reports of new leads directly to your team in Slack.
What Facebook Lead Ads data can I access in Latenode workflows?
You can access all standard lead data, custom questions, ad campaign details, and submission timestamps directly within Latenode.
Are there any limitations to the Facebook Lead Ads and Attio integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical lead data prior to integration setup is not automatically synced.
- Complex data transformations might require custom JavaScript code.
- Changes to Facebook Lead Ads forms require updating corresponding workflows.