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Automatically enrich new leads from Facebook Lead Ads with comprehensive data from Enrich Layer. Latenode's visual editor simplifies data mapping, while affordable execution-based pricing makes scaling lead qualification workflows easier than ever.
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Facebook Lead Ads
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Create a New Scenario to Connect Facebook Lead Ads and Enrich Layer
In the workspace, click the โCreate New Scenarioโ button.
Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Lead Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Lead Ads or Enrich Layer will be your first step. To do this, click "Choose an app," find Facebook Lead Ads or Enrich Layer, and select the appropriate trigger to start the scenario.
Add the Facebook Lead Ads Node
Select the Facebook Lead Ads node from the app selection panel on the right.
Facebook Lead Ads
Configure the Facebook Lead Ads
Click on the Facebook Lead Ads node to configure it. You can modify the Facebook Lead Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Enrich Layer Node
Next, click the plus (+) icon on the Facebook Lead Ads node, select Enrich Layer from the list of available apps, and choose the action you need from the list of nodes within Enrich Layer.
Facebook Lead Ads
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Enrich Layer
Authenticate Enrich Layer
Now, click the Enrich Layer node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Enrich Layer settings. Authentication allows you to use Enrich Layer through Latenode.
Configure the Facebook Lead Ads and Enrich Layer Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Lead Ads and Enrich Layer Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
โ
Enrich Layer
Trigger on Webhook
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Facebook Lead Ads
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Lead Ads, Enrich Layer, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Facebook Lead Ads and Enrich Layer integration works as expected. Depending on your setup, data should flow between Facebook Lead Ads and Enrich Layer (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Lead Ads + Enrich Layer + Google Sheets: When a new lead is submitted through Facebook Lead Ads, the lead's information is enriched with company details using Enrich Layer. The enriched data is then added to a Google Sheets spreadsheet for tracking and analysis.
Facebook Lead Ads + Enrich Layer + Slack: Upon receiving a new lead from Facebook Lead Ads, the lead's contact information is enriched using Enrich Layer. If the enriched data matches predefined criteria (e.g., high-value company), a notification is sent to a designated Slack channel to alert the sales team.
About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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How can I connect my Facebook Lead Ads account to Enrich Layer using Latenode?
To connect your Facebook Lead Ads account to Enrich Layer on Latenode, follow these steps:
Can I enrich leads from Facebook ads in real-time?
Yes, you can! Latenode automates real-time lead enrichment. Instantly get demographics, company data, and more, giving your sales team a head start and improving lead qualification.
What types of tasks can I perform by integrating Facebook Lead Ads with Enrich Layer?
Integrating Facebook Lead Ads with Enrich Layer allows you to perform various tasks, including:
How do I handle errors when fetching data from Enrich Layer?
Latenode provides error handling within workflows. Use conditional logic to manage failed Enrich Layer requests, ensuring data integrity and preventing workflow disruptions.
Are there any limitations to the Facebook Lead Ads and Enrich Layer integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: