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Automatically track Facebook Lead Ads conversions in real time using Facebook Conversions. With Latenode's visual editor and affordable execution-based pricing, ensure efficient lead attribution and optimize ad spend without overpaying.
Connect Facebook Lead Ads and Facebook Conversions in minutes with Latenode.
Create Facebook Lead Ads to Facebook Conversions workflow
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Facebook Lead Ads
Facebook Conversions
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Create a New Scenario to Connect Facebook Lead Ads and Facebook Conversions
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Lead Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Lead Ads or Facebook Conversions will be your first step. To do this, click "Choose an app," find Facebook Lead Ads or Facebook Conversions, and select the appropriate trigger to start the scenario.
Add the Facebook Lead Ads Node
Select the Facebook Lead Ads node from the app selection panel on the right.
Facebook Lead Ads
Configure the Facebook Lead Ads
Click on the Facebook Lead Ads node to configure it. You can modify the Facebook Lead Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Facebook Lead Ads node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.
Facebook Lead Ads
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Facebook Conversions
Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Facebook Lead Ads and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Lead Ads and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
β
Facebook Conversions
Trigger on Webhook
β
Facebook Lead Ads
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β
Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Lead Ads, Facebook Conversions, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook Lead Ads and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Facebook Lead Ads and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Lead Ads + Google Sheets + Facebook Conversions: When a new lead is captured through Facebook Lead Ads, the lead details are added to a Google Sheet for tracking. A conversion event is then sent to Facebook Conversions to track campaign ROI.
Facebook Lead Ads + Email: When a new lead is created in Facebook Lead Ads, get lead details and send a personalized email.
About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
Related categories
How can I connect my Facebook Lead Ads account to Facebook Conversions using Latenode?
To connect your Facebook Lead Ads account to Facebook Conversions on Latenode, follow these steps:
Can I track lead ad conversions automatically?
Yes, you can! Latenode's visual builder simplifies this. Automate lead tracking, enhance data accuracy, and optimize campaigns faster than coding.
What types of tasks can I perform by integrating Facebook Lead Ads with Facebook Conversions?
Integrating Facebook Lead Ads with Facebook Conversions allows you to perform various tasks, including:
Can I use JavaScript to transform lead data before sending to Conversions?
Yes! Latenode allows you to use JavaScript blocks to fully customize data transformations, unlocking advanced conversion tracking capabilities.
Are there any limitations to the Facebook Lead Ads and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: