Facebook Lead Ads and Google Cloud BigQuery (REST) Integration

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Automatically send new leads from Facebook Lead Ads to Google Cloud BigQuery (REST) for immediate analysis. Latenode's visual editor and affordable execution time pricing make lead data processing efficient and scalable. Use JavaScript for custom data transformations.

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Facebook Lead Ads

Google Cloud BigQuery (REST)

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Facebook Lead Ads and Google Cloud BigQuery (REST)

Create a New Scenario to Connect Facebook Lead Ads and Google Cloud BigQuery (REST)

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Lead Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Lead Ads or Google Cloud BigQuery (REST) will be your first step. To do this, click "Choose an app," find Facebook Lead Ads or Google Cloud BigQuery (REST), and select the appropriate trigger to start the scenario.

Add the Facebook Lead Ads Node

Select the Facebook Lead Ads node from the app selection panel on the right.

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Configure the Facebook Lead Ads

Click on the Facebook Lead Ads node to configure it. You can modify the Facebook Lead Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Google Cloud BigQuery (REST) Node

Next, click the plus (+) icon on the Facebook Lead Ads node, select Google Cloud BigQuery (REST) from the list of available apps, and choose the action you need from the list of nodes within Google Cloud BigQuery (REST).

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Authenticate Google Cloud BigQuery (REST)

Now, click the Google Cloud BigQuery (REST) node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Cloud BigQuery (REST) settings. Authentication allows you to use Google Cloud BigQuery (REST) through Latenode.

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Configure the Facebook Lead Ads and Google Cloud BigQuery (REST) Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Set Up the Facebook Lead Ads and Google Cloud BigQuery (REST) Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Facebook Lead Ads, Google Cloud BigQuery (REST), and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Lead Ads and Google Cloud BigQuery (REST) integration works as expected. Depending on your setup, data should flow between Facebook Lead Ads and Google Cloud BigQuery (REST) (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Facebook Lead Ads and Google Cloud BigQuery (REST)

Facebook Lead Ads + Google Cloud BigQuery (REST) + Slack: When a new lead is submitted through Facebook Lead Ads, the lead data is inserted into Google BigQuery. Then, if the lead's details meet certain criteria (e.g., a high potential score derived from the data), a notification is sent to a specified Slack channel.

Facebook Lead Ads + Google Cloud BigQuery (REST) + Google Sheets: When a new lead is captured via Facebook Lead Ads, the lead's information is stored in Google BigQuery. Then, key metrics are extracted from BigQuery and updated in a Google Sheet, providing a real-time reporting dashboard.

Facebook Lead Ads and Google Cloud BigQuery (REST) integration alternatives

About Facebook Lead Ads

Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.

About Google Cloud BigQuery (REST)

Automate BigQuery data workflows in Latenode. Query and analyze massive datasets directly within your automation scenarios, bypassing manual SQL. Schedule queries, transform results with JavaScript, and pipe data to other apps. Scale your data processing without complex coding or expensive per-operation fees. Perfect for reporting, analytics, and data warehousing automation.

See how Latenode works

FAQ Facebook Lead Ads and Google Cloud BigQuery (REST)

How can I connect my Facebook Lead Ads account to Google Cloud BigQuery (REST) using Latenode?

To connect your Facebook Lead Ads account to Google Cloud BigQuery (REST) on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Facebook Lead Ads and click on "Connect".
  • Authenticate your Facebook Lead Ads and Google Cloud BigQuery (REST) accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I analyze lead ad performance in BigQuery automatically?

Yes, you can! Latenode automates data transfer, so every new lead instantly appears in BigQuery. Analyze results faster and improve ad targeting using custom queries.

What types of tasks can I perform by integrating Facebook Lead Ads with Google Cloud BigQuery (REST)?

Integrating Facebook Lead Ads with Google Cloud BigQuery (REST) allows you to perform various tasks, including:

  • Backing up lead data securely in Google Cloud BigQuery (REST).
  • Analyzing lead demographics to refine ad targeting.
  • Tracking conversion rates from ads to sales opportunities.
  • Creating custom reports on lead generation performance.
  • Enriching lead data with other customer information stored in BigQuery.

How secure is my Facebook Lead Ads data in Latenode workflows?

Latenode employs robust encryption and security measures to protect your data during transfer and processing, ensuring compliance.

Are there any limitations to the Facebook Lead Ads and Google Cloud BigQuery (REST) integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data import from Facebook Lead Ads may take time depending on the volume.
  • Google Cloud BigQuery (REST) costs may apply based on your usage and storage.
  • Field mapping requires careful configuration to ensure data accuracy.

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