How to connect Facebook Pages and Serper
Create a New Scenario to Connect Facebook Pages and Serper
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Pages, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Pages or Serper will be your first step. To do this, click "Choose an app," find Facebook Pages or Serper, and select the appropriate trigger to start the scenario.

Add the Facebook Pages Node
Select the Facebook Pages node from the app selection panel on the right.

Facebook Pages
Configure the Facebook Pages
Click on the Facebook Pages node to configure it. You can modify the Facebook Pages URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Serper Node
Next, click the plus (+) icon on the Facebook Pages node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

Facebook Pages
⚙
Serper
Authenticate Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Configure the Facebook Pages and Serper Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Pages and Serper Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Serper
Trigger on Webhook
⚙
Facebook Pages
⚙
⚙
Iterator
⚙
Webhook response
Save and Activate the Scenario
After configuring Facebook Pages, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Pages and Serper integration works as expected. Depending on your setup, data should flow between Facebook Pages and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Pages and Serper
Facebook Pages + Serper + Slack: When a new post is added to a Facebook Page, the automation searches for mentions of specific keywords using Serper. If keywords are found in the post, a message is sent to a designated Slack channel alerting the marketing team.
Serper + Facebook Pages + Google Sheets: This automation tracks changes in search ranking for a specific keyword using Serper. When a change in ranking is detected, an update is posted to a designated Facebook Page. The ranking data is also logged in a Google Sheet for historical tracking and analysis.
Facebook Pages and Serper integration alternatives
About Facebook Pages
Automate Facebook Page management within Latenode workflows. Automatically post content, track engagement, and respond to comments using no-code tools. Integrate with other apps to build social media automation pipelines. Unlike standalone tools, Latenode lets you customize flows with JavaScript and scale easily, paying only for execution time.
Related categories
About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
Similar apps
Related categories
See how Latenode works
FAQ Facebook Pages and Serper
How can I connect my Facebook Pages account to Serper using Latenode?
To connect your Facebook Pages account to Serper on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Pages and click on "Connect".
- Authenticate your Facebook Pages and Serper accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I monitor Facebook Pages for sentiment using Serper?
Yes, you can! With Latenode, automate sentiment analysis of Facebook Pages posts using Serper data, gaining insights into audience reactions and improving your content strategy.
What types of tasks can I perform by integrating Facebook Pages with Serper?
Integrating Facebook Pages with Serper allows you to perform various tasks, including:
- Automatically analyze Facebook ad copy performance using Serper SEO data.
- Generate Facebook post ideas based on trending search terms from Serper.
- Monitor brand mentions on Facebook and analyze sentiment using Serper.
- Track competitors' Facebook content strategy based on search ranking analysis.
- Create automated reports combining Facebook engagement metrics with Serper data.
How do I handle large volumes of Facebook Pages data on Latenode?
Latenode's scalable architecture allows processing vast Facebook Pages datasets, ensuring smooth automation even with high data volumes and complex workflows.
Are there any limitations to the Facebook Pages and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- API rate limits from Facebook Pages and Serper may affect data retrieval frequency.
- Historical data analysis might require additional processing due to API constraints.
- Advanced sentiment analysis features may require custom JavaScript code.