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Automatically add new Facebook leads to Customer.io and nurture them with personalized campaigns. Latenode's visual editor and affordable pay-by-execution pricing make advanced lead management easier than ever.
Connect Facebook and Customer.io in minutes with Latenode.
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Create a New Scenario to Connect Facebook and Customer.io
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook or Customer.io will be your first step. To do this, click "Choose an app," find Facebook or Customer.io, and select the appropriate trigger to start the scenario.
Add the Facebook Node
Select the Facebook node from the app selection panel on the right.
Configure the Facebook
Click on the Facebook node to configure it. You can modify the Facebook URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Customer.io Node
Next, click the plus (+) icon on the Facebook node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.
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Customer.io
Authenticate Customer.io
Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.
Configure the Facebook and Customer.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook and Customer.io Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Customer.io
Trigger on Webhook
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook, Customer.io, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook and Customer.io integration works as expected. Depending on your setup, data should flow between Facebook and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook + Customer.io + Slack: When a new lead is submitted via Facebook Lead Ads, the lead's information is added or updated in Customer.io. A notification is then sent to a designated Slack channel to alert the sales team.
Customer.io + Facebook + Google Sheets: A segment of users is defined in Customer.io. These users are then used to create a custom audience in Facebook. Finally, the details and results of the Facebook campaign are tracked in a Google Sheet.
About Facebook
Automate Facebook posting/engagement within Latenode workflows. Use it to monitor brand mentions, post content, or gather lead data automatically. Connect Facebook to other apps, like CRMs or data warehouses, to streamline social media management. Latenode's visual editor lets you design flexible scenarios without code, and its scaling architecture handles high volumes.
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About Customer.io
Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.
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How can I connect my Facebook account to Customer.io using Latenode?
To connect your Facebook account to Customer.io on Latenode, follow these steps:
Can I trigger Customer.io events from Facebook Lead Ads?
Yes, you can! Latenode's visual editor makes this easy. Capture leads from Facebook and automatically trigger personalized Customer.io emails or segments, boosting engagement.
What types of tasks can I perform by integrating Facebook with Customer.io?
Integrating Facebook with Customer.io allows you to perform various tasks, including:
Can I use custom JavaScript code with my Facebook integrations?
Yes! Latenode allows incorporating custom JavaScript code into your workflows for advanced data manipulation and customized automation logic.
Are there any limitations to the Facebook and Customer.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: