How to connect Feedly and Omnisend
Create a New Scenario to Connect Feedly and Omnisend
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Feedly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Feedly or Omnisend will be your first step. To do this, click "Choose an app," find Feedly or Omnisend, and select the appropriate trigger to start the scenario.

Add the Feedly Node
Select the Feedly node from the app selection panel on the right.

Feedly
Add the Omnisend Node
Next, click the plus (+) icon on the Feedly node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.

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Authenticate Omnisend
Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.
Configure the Feedly and Omnisend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Feedly and Omnisend Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Feedly, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Feedly and Omnisend integration works as expected. Depending on your setup, data should flow between Feedly and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Feedly and Omnisend
Feedly + Omnisend + Slack: When a new article appears in a Feedly feed related to marketing trends, a customer event is triggered in Omnisend to segment users interested in that topic. A notification is then sent to a designated Slack channel to inform the marketing team about the new article and the triggered customer event.
Omnisend + Feedly + Google Sheets: Triggered by a customer event in Omnisend, this flow finds relevant articles in Feedly and appends the customer event data and Feedly article details to a Google Sheet for performance tracking and reporting.
Feedly and Omnisend integration alternatives
About Feedly
Aggregate and filter Feedly articles within Latenode to automate content-driven workflows. Track brand mentions, industry trends, or competitor activity, then instantly trigger actions like posting to social media, updating databases, or notifying teams—all based on custom rules and logic.
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About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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See how Latenode works
FAQ Feedly and Omnisend
How can I connect my Feedly account to Omnisend using Latenode?
To connect your Feedly account to Omnisend on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Feedly and click on "Connect".
- Authenticate your Feedly and Omnisend accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Omnisend emails from new Feedly articles?
Yes, you can! Latenode allows triggering Omnisend emails when new articles appear in Feedly, keeping your audience informed instantly. Leverage Latenode's logic blocks for advanced filtering and personalization.
What types of tasks can I perform by integrating Feedly with Omnisend?
Integrating Feedly with Omnisend allows you to perform various tasks, including:
- Send email newsletters based on Feedly collections.
- Trigger SMS campaigns for breaking news via Feedly.
- Create Omnisend segments from Feedly article categories.
- Update contact properties in Omnisend from Feedly data.
- Alert teams about trending topics discovered in Feedly.
How secure is connecting Feedly to Omnisend on Latenode?
Latenode employs robust security measures, including encryption and secure authentication, ensuring the safety of your Feedly and Omnisend data during integration workflows.
Are there any limitations to the Feedly and Omnisend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits from Feedly and Omnisend may affect high-volume workflows.
- Complex data transformations might require JavaScript knowledge.
- Historical data migration between Feedly and Omnisend isn't directly supported.