Feedly and Pipedrive Integration

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Automatically create Pipedrive leads from Feedly articles, ensuring sales teams act on relevant industry news faster. Latenode's visual editor and affordable execution pricing makes scaling lead generation easier than ever.

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Feedly

Pipedrive

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Feedly and Pipedrive

Create a New Scenario to Connect Feedly and Pipedrive

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Feedly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Feedly or Pipedrive will be your first step. To do this, click "Choose an app," find Feedly or Pipedrive, and select the appropriate trigger to start the scenario.

Add the Feedly Node

Select the Feedly node from the app selection panel on the right.

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Configure the Feedly

Click on the Feedly node to configure it. You can modify the Feedly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Pipedrive Node

Next, click the plus (+) icon on the Feedly node, select Pipedrive from the list of available apps, and choose the action you need from the list of nodes within Pipedrive.

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Authenticate Pipedrive

Now, click the Pipedrive node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Pipedrive settings. Authentication allows you to use Pipedrive through Latenode.

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Configure the Feedly and Pipedrive Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Feedly and Pipedrive Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Feedly, Pipedrive, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Feedly and Pipedrive integration works as expected. Depending on your setup, data should flow between Feedly and Pipedrive (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Feedly and Pipedrive

Feedly + Pipedrive + Slack: When a new article appears in a Feedly feed, the flow searches Pipedrive for contacts mentioned in the article's content. If a contact is found, a Slack message is sent to a designated channel, notifying the sales team to follow up.

Pipedrive + Feedly + Gmail: Daily, the flow searches Pipedrive for deals. For each deal, it retrieves relevant articles from Feedly based on the deal's industry. A summary of these articles is then sent via email to the deal owner.

Feedly and Pipedrive integration alternatives

About Feedly

Aggregate and filter Feedly articles within Latenode to automate content-driven workflows. Track brand mentions, industry trends, or competitor activity, then instantly trigger actions like posting to social media, updating databases, or notifying teams—all based on custom rules and logic.

About Pipedrive

Sync Pipedrive with Latenode to automate sales workflows. Update deals, create activities, or trigger personalized emails based on deal stages. Use Latenode's visual editor and JavaScript node to build custom lead qualification and routing logic. Scale your sales automation without complex code or per-step pricing limits.

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FAQ Feedly and Pipedrive

How can I connect my Feedly account to Pipedrive using Latenode?

To connect your Feedly account to Pipedrive on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Feedly and click on "Connect".
  • Authenticate your Feedly and Pipedrive accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I create Pipedrive deals from Feedly articles?

Yes, you can! Latenode lets you automate deal creation when specific articles appear in your Feedly feeds. This ensures relevant leads are captured in Pipedrive instantly.

What types of tasks can I perform by integrating Feedly with Pipedrive?

Integrating Feedly with Pipedrive allows you to perform various tasks, including:

  • Create new Pipedrive organizations from Feedly articles about companies.
  • Add notes to Pipedrive deals when relevant articles are published.
  • Update Pipedrive contact information based on mentions in Feedly.
  • Trigger Pipedrive activities when a specific keyword appears in Feedly.
  • Send summaries of trending Feedly articles to Pipedrive users.

What Feedly data can I access within my Latenode workflows?

You can access article titles, content, authors, categories, and publication dates, enabling highly customized Pipedrive automation.

Are there any limitations to the Feedly and Pipedrive integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical Feedly data before integration setup isn't accessible.
  • Rate limits from Feedly and Pipedrive may impact high-volume workflows.
  • Complex data transformations may require JavaScript coding skills.

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