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Combine Firecrawl data with Google Business Profile insights to improve local SEO. Latenode's visual editor makes custom workflows simple, while affordable pricing lets you scale complex SEO automations without overspending.
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Create a New Scenario to Connect Firecrawl and Google Business Profile
In the workspace, click the โCreate New Scenarioโ button.
Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Firecrawl, triggered by another scenario, or executed manually (for testing purposes). In most cases, Firecrawl or Google Business Profile will be your first step. To do this, click "Choose an app," find Firecrawl or Google Business Profile, and select the appropriate trigger to start the scenario.
Add the Firecrawl Node
Select the Firecrawl node from the app selection panel on the right.
Firecrawl
Configure the Firecrawl
Click on the Firecrawl node to configure it. You can modify the Firecrawl URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Business Profile Node
Next, click the plus (+) icon on the Firecrawl node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.
Firecrawl
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Google Business Profile
Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Firecrawl and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Firecrawl and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Business Profile
Trigger on Webhook
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Firecrawl
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Firecrawl, Google Business Profile, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Firecrawl and Google Business Profile integration works as expected. Depending on your setup, data should flow between Firecrawl and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Firecrawl + Google Business Profile + Google Sheets: Firecrawl scrapes a website to track competitor ranking. The data is then added to a Google Sheet to monitor changes in the Google Business Profile ranking over time.
Google Business Profile + Firecrawl + Slack: When a new review is posted or an existing review is updated on a Google Business Profile, Firecrawl scrapes a website to identify significant review changes. If significant changes are detected, a notification is sent via Slack.
About Firecrawl
Use Firecrawl in Latenode to extract structured data from websites at scale. Monitor product prices, track competitors, or collect research data automatically. Unlike standalone scrapers, Latenode lets you integrate scraped data into complex workflows with custom logic and direct API connections, all without code.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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How can I connect my Firecrawl account to Google Business Profile using Latenode?
To connect your Firecrawl account to Google Business Profile on Latenode, follow these steps:
Can I monitor keyword rankings on Google Business Profile using Firecrawl data?
Yes, you can! Latenode's flexible data transformation lets you analyze Firecrawl's SEO data and track keyword performance directly within Google Business Profile.
What types of tasks can I perform by integrating Firecrawl with Google Business Profile?
Integrating Firecrawl with Google Business Profile allows you to perform various tasks, including:
How do I automate complex Firecrawl workflows on Latenode?
Latenode enables complex automation with its visual editor, JavaScript blocks, and AI steps. Scale your workflows effortlessly.
Are there any limitations to the Firecrawl and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: