How to connect FireText and Google Business Profile
Create a New Scenario to Connect FireText and Google Business Profile
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a FireText, triggered by another scenario, or executed manually (for testing purposes). In most cases, FireText or Google Business Profile will be your first step. To do this, click "Choose an app," find FireText or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the FireText Node
Select the FireText node from the app selection panel on the right.


FireText

Configure the FireText
Click on the FireText node to configure it. You can modify the FireText URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Business Profile Node
Next, click the plus (+) icon on the FireText node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.


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Google Business Profile


Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the FireText and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the FireText and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Google Business Profile
Trigger on Webhook
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Webhook response


Save and Activate the Scenario
After configuring FireText, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the FireText and Google Business Profile integration works as expected. Depending on your setup, data should flow between FireText and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect FireText and Google Business Profile
FireText + Google Business Profile + Slack: When a new text message is received via FireText, the automation checks if the sender's profile exists in Google Business Profile. If the profile isn't found, a notification is sent to a Slack channel.
Google Business Profile + FireText + Google Sheets: When a new or updated review is posted on Google Business Profile, a text message is sent via FireText and the review details are saved in a Google Sheet.
FireText and Google Business Profile integration alternatives

About FireText
Use FireText in Latenode to automate SMS sending and verification. Trigger texts based on events, like new orders or form submissions. Perfect for OTP, alerts, and marketing campaigns. Integrate with databases and CRMs, adding conditional logic and custom scripts for tailored messaging inside scalable Latenode flows.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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FAQ FireText and Google Business Profile
How can I connect my FireText account to Google Business Profile using Latenode?
To connect your FireText account to Google Business Profile on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select FireText and click on "Connect".
- Authenticate your FireText and Google Business Profile accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate SMS updates for Google Business Profile reviews?
Yes, you can! Latenode's visual editor and AI tools enable real-time SMS alerts for new reviews, helping you quickly address customer feedback and boost your online reputation.
What types of tasks can I perform by integrating FireText with Google Business Profile?
Integrating FireText with Google Business Profile allows you to perform various tasks, including:
- Sending SMS confirmations for Google Business Profile bookings.
- Alerting staff via SMS for new customer inquiries on GBP.
- Automating review requests via FireText after GBP interactions.
- Updating Google Business Profile with SMS-triggered promotions.
- Gathering customer feedback via SMS and updating GBP insights.
Can I use JavaScript with the FireText integration on Latenode?
Yes, Latenode supports JavaScript. This allows you to customize data transformations and extend FireText's functionality beyond basic integrations.
Are there any limitations to the FireText and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Character limits for SMS messages apply as per FireText's terms.
- Google Business Profile API usage is subject to Google's rate limits.
- Workflow complexity can impact execution speed on large datasets.