Freshdesk and Customer.io Integration

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Sync Freshdesk tickets with Customer.io profiles to trigger personalized campaigns based on support interactions. Latenode's visual editor makes it easier to map fields and add custom JavaScript logic for complex data transformations, scaling affordably with usage-based pricing.

Freshdesk + Customer.io integration

Connect Freshdesk and Customer.io in minutes with Latenode.

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Automate your workflow

Swap Apps

Freshdesk

Customer.io

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Freshdesk and Customer.io

Create a New Scenario to Connect Freshdesk and Customer.io

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Freshdesk, triggered by another scenario, or executed manually (for testing purposes). In most cases, Freshdesk or Customer.io will be your first step. To do this, click "Choose an app," find Freshdesk or Customer.io, and select the appropriate trigger to start the scenario.

Add the Freshdesk Node

Select the Freshdesk node from the app selection panel on the right.

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Freshdesk

Configure the Freshdesk

Click on the Freshdesk node to configure it. You can modify the Freshdesk URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Freshdesk

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Connection *

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Map

Connect Freshdesk

Sign In
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Run node once

Add the Customer.io Node

Next, click the plus (+) icon on the Freshdesk node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.

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Freshdesk

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Customer.io

Authenticate Customer.io

Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.

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Freshdesk

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Customer.io

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Connect Customer.io

Sign In
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Run node once

Configure the Freshdesk and Customer.io Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Customer.io

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Map

Connect Customer.io

Customer.io Oauth 2.0

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Select an action *

Select

Map

The action ID

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Run node once

Set Up the Freshdesk and Customer.io Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Trigger on Webhook

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Webhook response

Save and Activate the Scenario

After configuring Freshdesk, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Freshdesk and Customer.io integration works as expected. Depending on your setup, data should flow between Freshdesk and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Freshdesk and Customer.io

Freshdesk + Customer.io + Slack: When a new ticket is created in Freshdesk, especially if marked as high priority, the automation will find the corresponding agent (contact) in Customer.io and then send a notification to a dedicated Slack channel to alert the team.

Customer.io + Jira + Freshdesk: When a new user segment is created in Customer.io, automatically create a feature request issue in Jira and a linked support ticket in Freshdesk to track user feedback and requests effectively.

Freshdesk and Customer.io integration alternatives

About Freshdesk

Sync Freshdesk tickets with other apps in Latenode to automate support workflows. Update databases, trigger alerts, or generate reports based on ticket status, all without code. Connect Freshdesk to your CRM or marketing tools to close the loop on customer issues. Less manual work, more automation.

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

See how Latenode works

FAQ Freshdesk and Customer.io

How can I connect my Freshdesk account to Customer.io using Latenode?

To connect your Freshdesk account to Customer.io on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Freshdesk and click on "Connect".
  • Authenticate your Freshdesk and Customer.io accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I update Customer.io when a new Freshdesk ticket is created?

Yes, you can! Latenode allows real-time Freshdesk-to-Customer.io updates. Trigger personalized Customer.io messages when new Freshdesk tickets appear, improving customer communication.

What types of tasks can I perform by integrating Freshdesk with Customer.io?

Integrating Freshdesk with Customer.io allows you to perform various tasks, including:

  • Creating Customer.io segments based on Freshdesk ticket data.
  • Sending targeted messages based on ticket resolution status.
  • Updating customer profiles in Customer.io from Freshdesk fields.
  • Triggering Freshdesk tickets from Customer.io events.
  • Analyzing customer support trends using data from both platforms.

How does Latenode handle Freshdesk API rate limits?

Latenode intelligently manages Freshdesk API calls, using queues and retries to avoid rate limits and ensure reliable data synchronization.

Are there any limitations to the Freshdesk and Customer.io integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript knowledge.
  • Historical data migration requires custom workflow design.
  • Integration is dependent on the Freshdesk and Customer.io API availability.

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