Gender API and Mailchimp Integration

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Enrich Mailchimp lists with accurate gender data using Gender API. Latenode's visual editor and affordable execution-based pricing make segmentation and personalization easy, while scaling your email marketing is more cost effective.

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Gender API

Mailchimp

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Gender API and Mailchimp

Create a New Scenario to Connect Gender API and Mailchimp

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Gender API, triggered by another scenario, or executed manually (for testing purposes). In most cases, Gender API or Mailchimp will be your first step. To do this, click "Choose an app," find Gender API or Mailchimp, and select the appropriate trigger to start the scenario.

Add the Gender API Node

Select the Gender API node from the app selection panel on the right.

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Gender API

Configure the Gender API

Click on the Gender API node to configure it. You can modify the Gender API URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Gender API

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#1 Gender API

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Connect Gender API

Sign In

Run node once

Add the Mailchimp Node

Next, click the plus (+) icon on the Gender API node, select Mailchimp from the list of available apps, and choose the action you need from the list of nodes within Mailchimp.

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Gender API

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Mailchimp

Authenticate Mailchimp

Now, click the Mailchimp node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailchimp settings. Authentication allows you to use Mailchimp through Latenode.

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Gender API

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Connect Mailchimp

Sign In

Run node once

Configure the Gender API and Mailchimp Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Mailchimp Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Gender API and Mailchimp Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Gender API, Mailchimp, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Gender API and Mailchimp integration works as expected. Depending on your setup, data should flow between Gender API and Mailchimp (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Gender API and Mailchimp

Mailchimp + Gender API + Google Sheets: When a new subscriber is added to a Mailchimp list, their email is sent to the Gender API to determine their gender. The subscriber's email and identified gender are then logged in a Google Sheet for segmentation.

Mailchimp + Gender API + Facebook Ads: When a new subscriber is added or updated in Mailchimp, their email is sent to the Gender API to infer their gender. This gender data can then be used to create a custom audience or add the subscriber to an existing audience in Facebook Ads based on their gender.

Gender API and Mailchimp integration alternatives

About Gender API

Use Gender API in Latenode to automatically determine gender from names, cleaning and enriching contact data. Build flows that personalize comms or segment users based on inferred gender. Streamline data hygiene and customer profiling with automated gender detection, cutting manual data entry in Latenode workflows.

About Mailchimp

Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.

See how Latenode works

FAQ Gender API and Mailchimp

How can I connect my Gender API account to Mailchimp using Latenode?

To connect your Gender API account to Mailchimp on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Gender API and click on "Connect".
  • Authenticate your Gender API and Mailchimp accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I personalize Mailchimp campaigns using predicted gender?

Yes, you can! Latenode lets you add logic based on Gender API responses, tailoring email content. This ensures more relevant and engaging campaigns, boosting open rates.

What types of tasks can I perform by integrating Gender API with Mailchimp?

Integrating Gender API with Mailchimp allows you to perform various tasks, including:

  • Segmenting Mailchimp lists based on predicted gender from names.
  • Personalizing email greetings with the correct pronouns.
  • A/B testing email campaigns with gender-specific content.
  • Updating Mailchimp subscriber profiles with gender data.
  • Triggering automated workflows based on gender predictions.

Can I use advanced logic to filter Gender API results?

Yes, Latenode allows you to filter responses from Gender API using no-code or JavaScript blocks for highly specific automation.

Are there any limitations to the Gender API and Mailchimp integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Gender API accuracy is not 100% and depends on the name provided.
  • Mailchimp may have rate limits on API calls depending on your plan.
  • Initial data synchronization might take time for large subscriber lists.

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