Ghost and Salesforce Integration

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Automatically add new Ghost members as Salesforce leads, enriching your CRM data. Latenode's visual editor and JavaScript support make complex lead qualification logic easy, while pay-by-execution pricing keeps costs down.

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Ghost

Salesforce

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Ghost and Salesforce

Create a New Scenario to Connect Ghost and Salesforce

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ghost, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ghost or Salesforce will be your first step. To do this, click "Choose an app," find Ghost or Salesforce, and select the appropriate trigger to start the scenario.

Add the Ghost Node

Select the Ghost node from the app selection panel on the right.

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Configure the Ghost

Click on the Ghost node to configure it. You can modify the Ghost URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Salesforce Node

Next, click the plus (+) icon on the Ghost node, select Salesforce from the list of available apps, and choose the action you need from the list of nodes within Salesforce.

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Authenticate Salesforce

Now, click the Salesforce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Salesforce settings. Authentication allows you to use Salesforce through Latenode.

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Sign In

Run node once

Configure the Ghost and Salesforce Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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The action ID

Run node once

Set Up the Ghost and Salesforce Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Ghost, Salesforce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Ghost and Salesforce integration works as expected. Depending on your setup, data should flow between Ghost and Salesforce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Ghost and Salesforce

Ghost + Salesforce + Slack: When a new post is published in Ghost, a new lead is created in Salesforce. Then, a notification is sent to a designated Slack channel to inform the sales team.

Ghost + Salesforce + Mailchimp: When a member is updated in Ghost, their information is updated in Salesforce, and they are automatically added to a relevant Mailchimp email list based on their Ghost subscriptions.

Ghost and Salesforce integration alternatives

About Ghost

Integrate Ghost with Latenode to automate content workflows. Automatically publish new posts, manage member data, or trigger email campaigns. Use Latenode's visual editor and flexible nodes to build custom workflows around Ghost, bypassing manual tasks and scaling content operations without code. Connect Ghost to other apps to streamline your publishing process.

About Salesforce

Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.

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FAQ Ghost and Salesforce

How can I connect my Ghost account to Salesforce using Latenode?

To connect your Ghost account to Salesforce on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Ghost and click on "Connect".
  • Authenticate your Ghost and Salesforce accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add new Ghost members to Salesforce?

Yes, Latenode enables this automation! When a new member joins your Ghost publication, Latenode can instantly create a corresponding lead in Salesforce, streamlining your sales outreach.

What types of tasks can I perform by integrating Ghost with Salesforce?

Integrating Ghost with Salesforce allows you to perform various tasks, including:

  • Create Salesforce leads from new Ghost subscribers.
  • Update Salesforce opportunities based on Ghost activity.
  • Send personalized emails via Salesforce to new Ghost members.
  • Track Ghost content engagement within Salesforce.
  • Segment Ghost members in Salesforce based on tags.

How do I handle errors when syncing Ghost data to Salesforce on Latenode?

Latenode provides robust error handling. You can use conditional logic or JavaScript blocks to manage failed Salesforce updates and trigger alerts.

Are there any limitations to the Ghost and Salesforce integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by the Ghost and Salesforce APIs may affect high-volume workflows.
  • Complex data transformations may require custom JavaScript code within Latenode.
  • Custom fields in Salesforce need to be explicitly mapped in the Latenode workflow.

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