Google Analytics and JustCall Integration

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Track marketing campaign performance by connecting Google Analytics data to JustCall. Use Latenode's visual editor and JavaScript nodes to trigger automated call-backs based on user behavior and scale affordably with pay-by-execution pricing.

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Google Analytics

JustCall

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Analytics and JustCall

Create a New Scenario to Connect Google Analytics and JustCall

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Analytics, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Analytics or JustCall will be your first step. To do this, click "Choose an app," find Google Analytics or JustCall, and select the appropriate trigger to start the scenario.

Add the Google Analytics Node

Select the Google Analytics node from the app selection panel on the right.

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Google Analytics

Configure the Google Analytics

Click on the Google Analytics node to configure it. You can modify the Google Analytics URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Analytics

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Connect Google Analytics

Sign In

Run node once

Add the JustCall Node

Next, click the plus (+) icon on the Google Analytics node, select JustCall from the list of available apps, and choose the action you need from the list of nodes within JustCall.

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Google Analytics

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JustCall

Authenticate JustCall

Now, click the JustCall node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your JustCall settings. Authentication allows you to use JustCall through Latenode.

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Google Analytics

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JustCall

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Connect JustCall

Sign In

Run node once

Configure the Google Analytics and JustCall Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Analytics

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JustCall Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the Google Analytics and JustCall Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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AI Anthropic Claude 3

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JustCall

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Trigger on Webhook

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Iterator

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Webhook response

Save and Activate the Scenario

After configuring Google Analytics, JustCall, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Analytics and JustCall integration works as expected. Depending on your setup, data should flow between Google Analytics and JustCall (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Analytics and JustCall

Google Analytics + JustCall + Slack: When a new call is received in JustCall, the automation checks if the caller visited specific key product pages in Google Analytics. If they did, a message is sent to a designated Slack channel to alert the sales team.

JustCall + Google Analytics + HubSpot: When a new call is received in JustCall, a new contact is created in HubSpot. The automation then enriches the contact data by retrieving website visit history from Google Analytics and adding it to the HubSpot contact.

Google Analytics and JustCall integration alternatives

About Google Analytics

Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.

About JustCall

Use JustCall in Latenode to automate call workflows: trigger calls based on CRM updates, send SMS follow-ups, and log call data. Latenode adds visual flow control, custom logic, and data enrichment missing in basic JustCall setups. Create complex, scalable call-centric processes with no-code tools and flexible JavaScript.

See how Latenode works

FAQ Google Analytics and JustCall

How can I connect my Google Analytics account to JustCall using Latenode?

To connect your Google Analytics account to JustCall on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Analytics and click on "Connect".
  • Authenticate your Google Analytics and JustCall accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track call conversions from JustCall in Google Analytics?

Yes, you can! Latenode enables real-time data sync between Google Analytics and JustCall. Analyze call data alongside website metrics, improving marketing ROI via automated reporting.

What types of tasks can I perform by integrating Google Analytics with JustCall?

Integrating Google Analytics with JustCall allows you to perform various tasks, including:

  • Automatically updating Google Analytics with JustCall call data.
  • Triggering JustCall actions based on Google Analytics events.
  • Analyzing call conversion rates using Google Analytics data.
  • Sending automated SMS via JustCall for high-value website visitors.
  • Creating custom reports combining web and call analytics.

How can I automate reporting with Google Analytics on Latenode?

Latenode automates Google Analytics reporting by scheduling data extracts. Consolidate key metrics and send them via email or other apps.

Are there any limitations to the Google Analytics and JustCall integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data from before the integration setup is not automatically synced.
  • Custom dimensions and metrics require manual configuration in Latenode.
  • Real-time data delays are subject to Google Analytics and JustCall API limits.

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