How to connect Google Analytics and SOS Inventory
Create a New Scenario to Connect Google Analytics and SOS Inventory
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Analytics, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Analytics or SOS Inventory will be your first step. To do this, click "Choose an app," find Google Analytics or SOS Inventory, and select the appropriate trigger to start the scenario.

Add the Google Analytics Node
Select the Google Analytics node from the app selection panel on the right.

Google Analytics
Configure the Google Analytics
Click on the Google Analytics node to configure it. You can modify the Google Analytics URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the SOS Inventory Node
Next, click the plus (+) icon on the Google Analytics node, select SOS Inventory from the list of available apps, and choose the action you need from the list of nodes within SOS Inventory.

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SOS Inventory
Authenticate SOS Inventory
Now, click the SOS Inventory node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your SOS Inventory settings. Authentication allows you to use SOS Inventory through Latenode.
Configure the Google Analytics and SOS Inventory Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Analytics and SOS Inventory Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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SOS Inventory
Trigger on Webhook
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Google Analytics
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Google Analytics, SOS Inventory, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Analytics and SOS Inventory integration works as expected. Depending on your setup, data should flow between Google Analytics and SOS Inventory (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Analytics and SOS Inventory
Shopify + Google Analytics + SOS Inventory: When a new paid order is placed in Shopify, a Google Analytics key event is created to track popular products. Then, SOS Inventory is updated to adjust stock levels based on the Shopify sales.
SOS Inventory + Google Analytics + QuickBooks: When a new sales order is created in SOS Inventory, Google Analytics runs a report to update sales data. QuickBooks then creates an invoice based on the sales order for financial data synchronization.
Google Analytics and SOS Inventory integration alternatives
About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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About SOS Inventory
Sync SOS Inventory with Latenode to automate stock updates and order processing. Connect your inventory data to accounting, e-commerce, or shipping platforms. Build visual workflows to trigger actions based on inventory levels or sales data. Use no-code tools or custom scripts to tailor the flow, avoiding manual data entry and ensuring real-time accuracy.
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FAQ Google Analytics and SOS Inventory
How can I connect my Google Analytics account to SOS Inventory using Latenode?
To connect your Google Analytics account to SOS Inventory on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Analytics and click on "Connect".
- Authenticate your Google Analytics and SOS Inventory accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad campaign ROI using sales data?
Yes, easily! Latenode's visual editor simplifies combining Google Analytics data with SOS Inventory sales. See ROI faster & optimize campaigns using real-time sales insights.
What types of tasks can I perform by integrating Google Analytics with SOS Inventory?
Integrating Google Analytics with SOS Inventory allows you to perform various tasks, including:
- Automatically updating inventory levels based on website traffic trends.
- Creating reports on product performance based on marketing campaign data.
- Triggering automated reorders when a popular product's stock is low.
- Sending email notifications for significant changes in website conversion rates.
- Analyzing website user behavior to optimize product placement within the store.
How do I handle Google Analytics data limits on Latenode?
Latenode's advanced data handling and custom code features let you efficiently manage and process large Google Analytics datasets.
Are there any limitations to the Google Analytics and SOS Inventory integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data import from Google Analytics may be limited by the API.
- Real-time inventory updates depend on the SOS Inventory API rate limits.
- Custom JavaScript code may be required for very complex data transformations.