How to connect Google Business Profile and Brevo (Sendinblue)
Create a New Scenario to Connect Google Business Profile and Brevo (Sendinblue)
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Brevo (Sendinblue) will be your first step. To do this, click "Choose an app," find Google Business Profile or Brevo (Sendinblue), and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Brevo (Sendinblue) Node
Next, click the plus (+) icon on the Google Business Profile node, select Brevo (Sendinblue) from the list of available apps, and choose the action you need from the list of nodes within Brevo (Sendinblue).


Google Business Profile
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Brevo (Sendinblue)


Authenticate Brevo (Sendinblue)
Now, click the Brevo (Sendinblue) node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Brevo (Sendinblue) settings. Authentication allows you to use Brevo (Sendinblue) through Latenode.
Configure the Google Business Profile and Brevo (Sendinblue) Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Brevo (Sendinblue) Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Brevo (Sendinblue)
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring Google Business Profile, Brevo (Sendinblue), and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Brevo (Sendinblue) integration works as expected. Depending on your setup, data should flow between Google Business Profile and Brevo (Sendinblue) (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Brevo (Sendinblue)
Google Business Profile + Google Sheets + Brevo (Sendinblue): When a new review is posted on Google Business Profile, the review details are added to a Google Sheet. Then, a thank you email is sent to the reviewer via Brevo.
Brevo (Sendinblue) + Google Business Profile + Slack: When a new user signs up via Brevo, a Slack message is sent to a specified channel notifying the team. The message includes a request for the team to invite the user to leave a review on the Google Business Profile.
Google Business Profile and Brevo (Sendinblue) integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Brevo (Sendinblue)
Automate email marketing and SMS within Latenode. Connect Brevo (Sendinblue) to your workflows to trigger campaigns based on events in other apps. Enrich contact data, segment audiences, and personalize messages with Latenode's data manipulation and AI nodes. Ditch manual tasks; build scalable marketing automation at a fraction of the cost.
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FAQ Google Business Profile and Brevo (Sendinblue)
How can I connect my Google Business Profile account to Brevo (Sendinblue) using Latenode?
To connect your Google Business Profile account to Brevo (Sendinblue) on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Brevo (Sendinblue) accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger email campaigns based on new GBP reviews using the integration?
Yes, you can! Latenode allows you to trigger Brevo (Sendinblue) email campaigns when new reviews are posted, enabling instant customer engagement and reputation management.
What types of tasks can I perform by integrating Google Business Profile with Brevo (Sendinblue)?
Integrating Google Business Profile with Brevo (Sendinblue) allows you to perform various tasks, including:
- Send personalized thank you emails for positive Google Business Profile reviews.
- Add new Google Business Profile reviewers to a Brevo (Sendinblue) contact list.
- Update Brevo (Sendinblue) contacts with Google Business Profile interaction data.
- Trigger internal notifications for negative Google Business Profile reviews.
- Create reports combining Google Business Profile insights and email campaign metrics.
How do I automate replies to GBP reviews inside Latenode?
You can use Latenode's AI blocks and Javascript nodes to parse review content and generate custom, automated replies via the Google Business Profile API.
Are there any limitations to the Google Business Profile and Brevo (Sendinblue) integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Google Business Profile and Brevo (Sendinblue) APIs apply.
- Historical Google Business Profile review data prior to integration cannot be automatically processed.
- Complex Brevo (Sendinblue) template customization may require HTML knowledge.