How to connect Google Business Profile and Gender API
Create a New Scenario to Connect Google Business Profile and Gender API
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Gender API will be your first step. To do this, click "Choose an app," find Google Business Profile or Gender API, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Gender API Node
Next, click the plus (+) icon on the Google Business Profile node, select Gender API from the list of available apps, and choose the action you need from the list of nodes within Gender API.


Google Business Profile
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Gender API

Authenticate Gender API
Now, click the Gender API node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Gender API settings. Authentication allows you to use Gender API through Latenode.
Configure the Google Business Profile and Gender API Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Gender API Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Gender API
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Gender API, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Gender API integration works as expected. Depending on your setup, data should flow between Google Business Profile and Gender API (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Gender API
Google Business Profile + Gender API + Google Sheets: When a new review is posted on Google Business Profile, the workflow extracts the reviewer's name, uses the Gender API to determine the reviewer's gender, and then stores the review and gender information in a Google Sheet for analysis.
Google Business Profile + Gender API + Slack: Upon receiving a new review in Google Business Profile, the workflow uses the reviewer's name to attempt to determine their gender via Gender API. If a specific gender is detected, a notification including the review text is sent to a designated Slack channel.
Google Business Profile and Gender API integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Gender API
Use Gender API in Latenode to automatically determine gender from names, cleaning and enriching contact data. Build flows that personalize comms or segment users based on inferred gender. Streamline data hygiene and customer profiling with automated gender detection, cutting manual data entry in Latenode workflows.
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See how Latenode works
FAQ Google Business Profile and Gender API
How can I connect my Google Business Profile account to Gender API using Latenode?
To connect your Google Business Profile account to Gender API on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Gender API accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I enrich Google Business Profile data with gender insights?
Yes, you can! Latenode allows you to seamlessly enrich your Google Business Profile data with gender insights from Gender API, enhancing your marketing and customer segmentation. Leverage no-code and JavaScript.
What types of tasks can I perform by integrating Google Business Profile with Gender API?
Integrating Google Business Profile with Gender API allows you to perform various tasks, including:
- Analyze customer demographics visiting your Google Business Profile.
- Personalize marketing campaigns based on gender insights.
- Automate lead segmentation using profile data and gender.
- Create reports on gender distribution among your customers.
- Improve customer service by understanding audience needs.
How secure is the Google Business Profile integration on Latenode?
Latenode uses secure authentication protocols to protect your Google Business Profile data and ensure the privacy of all information processed within workflows.
Are there any limitations to the Google Business Profile and Gender API integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits from Google Business Profile and Gender API may affect workflow speed.
- Complex data transformations may require custom JavaScript code.
- Data accuracy is dependent on the Gender API's name analysis.