How to connect Google Business Profile and Google Vertex AI
Create a New Scenario to Connect Google Business Profile and Google Vertex AI
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Google Vertex AI will be your first step. To do this, click "Choose an app," find Google Business Profile or Google Vertex AI, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Vertex AI Node
Next, click the plus (+) icon on the Google Business Profile node, select Google Vertex AI from the list of available apps, and choose the action you need from the list of nodes within Google Vertex AI.


Google Business Profile
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Google Vertex AI

Authenticate Google Vertex AI
Now, click the Google Vertex AI node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Vertex AI settings. Authentication allows you to use Google Vertex AI through Latenode.
Configure the Google Business Profile and Google Vertex AI Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Google Vertex AI Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Google Vertex AI
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Google Vertex AI, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Google Vertex AI integration works as expected. Depending on your setup, data should flow between Google Business Profile and Google Vertex AI (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Google Vertex AI
Google Business Profile + Google Vertex AI + Slack: When a new or updated review is posted on Google Business Profile, the content is analyzed for sentiment using Google Vertex AI. If the sentiment is negative, a message is sent to a Slack channel to alert the manager.
Google Business Profile + Google Vertex AI + Google Sheets: When a new or updated review is posted on Google Business Profile, Google Vertex AI generates suggested responses. The review text and suggested responses are then added as a new row in a Google Sheet for approval.
Google Business Profile and Google Vertex AI integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Google Vertex AI
Use Vertex AI in Latenode to build AI-powered automation. Quickly integrate machine learning models for tasks like sentiment analysis or image recognition. Automate data enrichment or content moderation workflows without complex coding. Latenode’s visual editor makes it easier to chain AI tasks and scale them reliably, paying only for the execution time of each flow.
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FAQ Google Business Profile and Google Vertex AI
How can I connect my Google Business Profile account to Google Vertex AI using Latenode?
To connect your Google Business Profile account to Google Vertex AI on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Google Vertex AI accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I analyze customer reviews with AI using the integration?
Yes, you can! Latenode simplifies connecting Google Business Profile reviews to Google Vertex AI for sentiment analysis, improving customer understanding and responsiveness. Leverage AI insights to boost satisfaction.
What types of tasks can I perform by integrating Google Business Profile with Google Vertex AI?
Integrating Google Business Profile with Google Vertex AI allows you to perform various tasks, including:
- Automatically responding to common customer questions with AI-generated answers.
- Generating personalized marketing content based on review sentiment.
- Analyzing customer feedback to identify areas for business improvement.
- Creating reports summarizing customer sentiment and trends.
- Flagging negative reviews for immediate attention using AI-powered alerts.
How do I automatically update my Google Business Profile description?
You can use Latenode to trigger automatic updates. Connect Google Vertex AI for content generation, then update your profile using our visual editor.
Are there any limitations to the Google Business Profile and Google Vertex AI integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Google Business Profile and Google Vertex AI APIs apply.
- The accuracy of AI-generated content depends on the quality of the input data.
- Complex workflows might require advanced JavaScript knowledge for customization.