How to connect Google Business Profile and Jotform
Create a New Scenario to Connect Google Business Profile and Jotform
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Jotform will be your first step. To do this, click "Choose an app," find Google Business Profile or Jotform, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Jotform Node
Next, click the plus (+) icon on the Google Business Profile node, select Jotform from the list of available apps, and choose the action you need from the list of nodes within Jotform.


Google Business Profile
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Jotform


Authenticate Jotform
Now, click the Jotform node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Jotform settings. Authentication allows you to use Jotform through Latenode.
Configure the Google Business Profile and Jotform Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Jotform Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Jotform
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring Google Business Profile, Jotform, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Jotform integration works as expected. Depending on your setup, data should flow between Google Business Profile and Jotform (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Jotform
Jotform + Slack: When a new submission is received in Jotform, the details of the submission are posted to a dedicated Slack channel.
Jotform + Google Sheets + Google Business Profile: Capture new Jotform submissions in a Google Sheet, then use submission data to create Google Business Profile posts highlighting testimonials.
Google Business Profile and Jotform integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Jotform
Use Jotform in Latenode to automate data collection and processing. Trigger workflows from new form submissions, validating and routing data to your CRM, database, or other apps. Enrich Jotform data with AI or custom logic, eliminating manual entry and ensuring consistent data handling across your systems.
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FAQ Google Business Profile and Jotform
How can I connect my Google Business Profile account to Jotform using Latenode?
To connect your Google Business Profile account to Jotform on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Jotform accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Google Business Profile updates from new Jotform submissions?
Yes, you can! Latenode's visual builder and AI capabilities let you automate updates based on Jotform data, ensuring consistent and timely Google Business Profile information.
What types of tasks can I perform by integrating Google Business Profile with Jotform?
Integrating Google Business Profile with Jotform allows you to perform various tasks, including:
- Automatically updating business hours based on Jotform requests.
- Creating new Google Business Profile posts from submitted content.
- Managing appointment bookings received through Jotform.
- Adding new customer testimonials to your profile automatically.
- Syncing contact information between both platforms in real-time.
How do I handle errors when pushing data to Google Business Profile?
Latenode offers robust error handling and logging, enabling you to monitor and resolve issues quickly using built-in tools or custom JavaScript code.
Are there any limitations to the Google Business Profile and Jotform integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Google Business Profile API may affect high-volume workflows.
- Complex data transformations might require custom JavaScript code.
- Access to some advanced Google Business Profile features may be restricted.