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Visualize Google Business Profile data in Microsoft Power BI to track performance trends and customer engagement. Latenode's flexible API integrations and affordable execution-based pricing simplify reporting, allowing for deeper insights without breaking the bank.
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In the workspace, click the “Create New Scenario” button.

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Microsoft Power BI will be your first step. To do this, click "Choose an app," find Google Business Profile or Microsoft Power BI, and select the appropriate trigger to start the scenario.

Select the Google Business Profile node from the app selection panel on the right.

Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Business Profile node, select Microsoft Power BI from the list of available apps, and choose the action you need from the list of nodes within Microsoft Power BI.

Google Business Profile
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Microsoft Power BI
Now, click the Microsoft Power BI node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Microsoft Power BI settings. Authentication allows you to use Microsoft Power BI through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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Microsoft Power BI
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response
After configuring Google Business Profile, Microsoft Power BI, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Microsoft Power BI integration works as expected. Depending on your setup, data should flow between Google Business Profile and Microsoft Power BI (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Business Profile + Google Sheets + Microsoft Power BI: When a new or updated review is posted on Google Business Profile, the review details are added to a Google Sheet. This Google Sheet then serves as a data source for Microsoft Power BI, allowing for real-time tracking and analysis of review trends.
Microsoft Power BI + Google Business Profile + Slack: Microsoft Power BI detects a negative trend based on Google Business Profile review data. Upon detecting this trend, an alert is sent to a designated Slack channel, providing a link to the Google Business Profile for immediate review and response.
About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Microsoft Power BI
Use Power BI in Latenode to automate report generation and data analysis. Trigger report refreshes based on real-time events, then use Latenode to share insights across your team via Slack, email, or other apps. Automate your analytics pipeline and react faster, without manual Power BI updates. Latenode adds scheduling and distribution.
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How can I connect my Google Business Profile account to Microsoft Power BI using Latenode?
To connect your Google Business Profile account to Microsoft Power BI on Latenode, follow these steps:
Can I track review sentiment in Power BI?
Yes, with Latenode! Analyze Google Business Profile reviews using AI blocks and visualize sentiment trends in Microsoft Power BI for data-driven insights, surpassing standard dashboards.
What types of tasks can I perform by integrating Google Business Profile with Microsoft Power BI?
Integrating Google Business Profile with Microsoft Power BI allows you to perform various tasks, including:
How frequently can I refresh my Google Business Profile data?
Latenode lets you set custom refresh intervals, from minutes to days, keeping your Microsoft Power BI dashboards up-to-date without manual intervention.
Are there any limitations to the Google Business Profile and Microsoft Power BI integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: