How to connect Google Business Profile and Notion
Create a New Scenario to Connect Google Business Profile and Notion
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Notion will be your first step. To do this, click "Choose an app," find Google Business Profile or Notion, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Notion Node
Next, click the plus (+) icon on the Google Business Profile node, select Notion from the list of available apps, and choose the action you need from the list of nodes within Notion.


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Authenticate Notion
Now, click the Notion node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Notion settings. Authentication allows you to use Notion through Latenode.
Configure the Google Business Profile and Notion Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Notion Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Notion
Trigger on Webhook
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Google Business Profile
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Notion, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Notion integration works as expected. Depending on your setup, data should flow between Google Business Profile and Notion (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Notion
Google Business Profile + Notion + Slack: When a new or updated review is received in Google Business Profile, the content and rating are saved to a new record in a Notion database. A notification is then sent to a Slack channel, alerting the team to the new review.
Notion + AI Agent + Google Business Profile: This workflow analyzes content from a specified Notion page using an AI Agent. The AI Agent then generates optimized content for a new Google Business Profile post, streamlining content creation and enhancing online presence.
Google Business Profile and Notion integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Notion
Sync Notion databases with other apps via Latenode. Update records automatically based on triggers from your CRM, calendar, or payment systems. Create custom workflows to manage content, tasks, and project data. Automate updates across multiple platforms for streamlined processes and consistent information.
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See how Latenode works
FAQ Google Business Profile and Notion
How can I connect my Google Business Profile account to Notion using Latenode?
To connect your Google Business Profile account to Notion on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Notion accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Notion with new Google Business Profile reviews?
Yes, you can! Latenode allows real-time syncing of reviews. Benefit: instantly track feedback and improve response times by centralizing review data in Notion.
What types of tasks can I perform by integrating Google Business Profile with Notion?
Integrating Google Business Profile with Notion allows you to perform various tasks, including:
- Creating Notion database entries for each new Google Business Profile review.
- Updating a Notion page with weekly Google Business Profile analytics.
- Generating content ideas from positive review keywords using AI.
- Sending alerts to a Notion channel for negative Google Business Profile reviews.
- Archiving old Google Business Profile data into Notion for record-keeping.
How does Latenode handle Google Business Profile API rate limits?
Latenode includes built-in rate limiting controls. This optimizes performance and prevents errors when interacting with Google Business Profile.
Are there any limitations to the Google Business Profile and Notion integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration from Google Business Profile to Notion may require custom scripting.
- Complex data transformations may require JavaScript knowledge.
- Real-time updates depend on Google Business Profile API availability.