How to connect Google Business Profile and OpenAI ChatGPT
Create a New Scenario to Connect Google Business Profile and OpenAI ChatGPT
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or OpenAI ChatGPT will be your first step. To do this, click "Choose an app," find Google Business Profile or OpenAI ChatGPT, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the OpenAI ChatGPT Node
Next, click the plus (+) icon on the Google Business Profile node, select OpenAI ChatGPT from the list of available apps, and choose the action you need from the list of nodes within OpenAI ChatGPT.


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OpenAI ChatGPT

Authenticate OpenAI ChatGPT
Now, click the OpenAI ChatGPT node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your OpenAI ChatGPT settings. Authentication allows you to use OpenAI ChatGPT through Latenode.
Configure the Google Business Profile and OpenAI ChatGPT Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and OpenAI ChatGPT Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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OpenAI ChatGPT
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, OpenAI ChatGPT, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and OpenAI ChatGPT integration works as expected. Depending on your setup, data should flow between Google Business Profile and OpenAI ChatGPT (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and OpenAI ChatGPT
Google Business Profile + OpenAI ChatGPT + Slack: When a new or updated review is posted on Google Business Profile, the text is sent to OpenAI ChatGPT for sentiment analysis and summarization. A summary of the review and its sentiment is then posted to a designated Slack channel.
Google Business Profile + OpenAI ChatGPT + Google Sheets: When a new review is posted to Google Business Profile, send the review text to OpenAI ChatGPT to generate suggested responses. Store the original review and the AI-generated responses in a Google Sheet for easy access and use.
Google Business Profile and OpenAI ChatGPT integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About OpenAI ChatGPT
Integrate ChatGPT into Latenode for automated content generation, sentiment analysis, and smart replies. Create workflows that analyze text, classify data, and personalize customer interactions. Combine AI power with Latenode's flexibility: orchestrate complex processes, manage data flow, and connect to any app via API—all without code.
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See how Latenode works
FAQ Google Business Profile and OpenAI ChatGPT
How can I connect my Google Business Profile account to OpenAI ChatGPT using Latenode?
To connect your Google Business Profile account to OpenAI ChatGPT on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and OpenAI ChatGPT accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically respond to Google Business Profile reviews using AI?
Yes, you can! Latenode allows automated, AI-powered responses to Google Business Profile reviews via OpenAI ChatGPT, saving time and enhancing customer engagement with customized replies.
What types of tasks can I perform by integrating Google Business Profile with OpenAI ChatGPT?
Integrating Google Business Profile with OpenAI ChatGPT allows you to perform various tasks, including:
- Generate engaging content for Google Business Profile posts automatically.
- Analyze customer reviews and identify trends in customer sentiment.
- Create personalized responses to customer questions.
- Automate the process of updating business information.
- Summarize key insights from Google Business Profile data.
Can I monitor and analyze Google Business Profile reviews in Latenode?
Yes, Latenode enables you to track reviews, perform sentiment analysis using AI, and gain actionable insights from customer feedback.
Are there any limitations to the Google Business Profile and OpenAI ChatGPT integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Business Profile and OpenAI ChatGPT APIs may affect performance.
- Complex workflow logic might require JavaScript knowledge.
- Accuracy of AI-generated content depends on the quality of prompts.