How to connect Google Business Profile and Postmark
Create a New Scenario to Connect Google Business Profile and Postmark
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Postmark will be your first step. To do this, click "Choose an app," find Google Business Profile or Postmark, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Postmark Node
Next, click the plus (+) icon on the Google Business Profile node, select Postmark from the list of available apps, and choose the action you need from the list of nodes within Postmark.


Google Business Profile
⚙

Postmark


Authenticate Postmark
Now, click the Postmark node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Postmark settings. Authentication allows you to use Postmark through Latenode.
Configure the Google Business Profile and Postmark Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Postmark Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙

Postmark
Trigger on Webhook
⚙

Google Business Profile
⚙
⚙
Iterator
⚙
Webhook response


Save and Activate the Scenario
After configuring Google Business Profile, Postmark, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Postmark integration works as expected. Depending on your setup, data should flow between Google Business Profile and Postmark (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Postmark
Google Business Profile + Postmark + Slack: When a new review is posted on your Google Business Profile, a notification email is sent via Postmark. This email's content is also posted as a message in a designated Slack channel.
Google Business Profile + Google Sheets + Postmark: When a new review is posted on Google Business Profile, the review details are added as a new row in a Google Sheet. A summary email containing the new review information is then sent via Postmark.
Google Business Profile and Postmark integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
Similar apps
Related categories

About Postmark
Use Postmark in Latenode to automate transactional emails. Connect events from your apps to trigger personalized messages, like order confirmations or password resets. Benefit from Postmark’s deliverability, plus Latenode's visual workflow builder and flexible logic to filter events and enrich email data, ensuring accurate and timely communication.
Similar apps
Related categories
See how Latenode works
FAQ Google Business Profile and Postmark
How can I connect my Google Business Profile account to Postmark using Latenode?
To connect your Google Business Profile account to Postmark on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Postmark accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I send thank-you emails for new Google Business Profile reviews?
Yes, you can! Latenode allows you to automate personalized thank-you emails via Postmark when you receive new reviews, enhancing customer engagement effortlessly.
What types of tasks can I perform by integrating Google Business Profile with Postmark?
Integrating Google Business Profile with Postmark allows you to perform various tasks, including:
- Send email alerts for new Google Business Profile reviews.
- Automatically email customers with special offers based on review sentiment.
- Create internal notifications for negative reviews via Postmark.
- Send weekly performance reports of your Google Business Profile via email.
- Update email lists in Postmark with new customer data from Google Business Profile.
How to trigger Postmark emails after new Google Business Profile reviews?
Use Latenode's visual editor to create a trigger on new reviews, then use the Postmark node to send customized emails instantly.
Are there any limitations to the Google Business Profile and Postmark integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits from Google Business Profile and Postmark may apply.
- Custom JavaScript code may be needed for advanced data transformations.
- Historical data migration is not directly supported via the integration.