How to connect Google Business Profile and QuickBooks
Create a New Scenario to Connect Google Business Profile and QuickBooks
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or QuickBooks will be your first step. To do this, click "Choose an app," find Google Business Profile or QuickBooks, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the QuickBooks Node
Next, click the plus (+) icon on the Google Business Profile node, select QuickBooks from the list of available apps, and choose the action you need from the list of nodes within QuickBooks.


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Authenticate QuickBooks
Now, click the QuickBooks node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your QuickBooks settings. Authentication allows you to use QuickBooks through Latenode.
Configure the Google Business Profile and QuickBooks Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and QuickBooks Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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QuickBooks
Trigger on Webhook
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Google Business Profile
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, QuickBooks, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and QuickBooks integration works as expected. Depending on your setup, data should flow between Google Business Profile and QuickBooks (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and QuickBooks
Google Business Profile + Slack: When a new positive review is received on Google Business Profile, a celebratory message is sent to a designated Slack channel.
QuickBooks + Google Business Profile + Google Sheets: Track new invoice data from QuickBooks, augment it with business location data retrieved from Google Business Profile, and update a Google Sheet to analyze business performance.
Google Business Profile and QuickBooks integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About QuickBooks
Use QuickBooks within Latenode to automate accounting tasks. Sync invoices, track payments, and manage customer data across platforms. Automate data entry and reporting with no-code tools or custom JavaScript. Connect QuickBooks to your CRM, e-commerce, or payment gateways for streamlined financial workflows that scale easily.
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FAQ Google Business Profile and QuickBooks
How can I connect my Google Business Profile account to QuickBooks using Latenode?
To connect your Google Business Profile account to QuickBooks on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and QuickBooks accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad spend ROI using Google Business Profile and QuickBooks integration?
Yes, you can! Latenode enables detailed ROI tracking by automating data transfer. This creates comprehensive reports, giving you insights for smarter ad spend decisions.
What types of tasks can I perform by integrating Google Business Profile with QuickBooks?
Integrating Google Business Profile with QuickBooks allows you to perform various tasks, including:
- Automatically create QuickBooks invoices from Google Business Profile bookings.
- Update customer information in QuickBooks based on Google Business Profile reviews.
- Track revenue generated from Google Business Profile leads in QuickBooks.
- Send personalized thank-you notes via Google Business Profile after invoice payment.
- Generate monthly performance reports combining data from both platforms.
How do I handle currency conversions between Google Business Profile & QuickBooks?
Latenode's JavaScript block allows you to implement custom conversion logic, ensuring accurate financial data regardless of currency differences.
Are there any limitations to the Google Business Profile and QuickBooks integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration might require custom scripting or CSV uploads.
- Complex accounting setups in QuickBooks may need advanced workflow configurations.
- Real-time data synchronization depends on the API rate limits of both services.