How to connect Google Business Profile and Twist
Create a New Scenario to Connect Google Business Profile and Twist
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Twist will be your first step. To do this, click "Choose an app," find Google Business Profile or Twist, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Twist Node
Next, click the plus (+) icon on the Google Business Profile node, select Twist from the list of available apps, and choose the action you need from the list of nodes within Twist.


Google Business Profile
⚙
Twist

Authenticate Twist
Now, click the Twist node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Twist settings. Authentication allows you to use Twist through Latenode.
Configure the Google Business Profile and Twist Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Twist Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Twist
Trigger on Webhook
⚙

Google Business Profile
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Twist, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Twist integration works as expected. Depending on your setup, data should flow between Google Business Profile and Twist (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Twist
Google Business Profile + Twist + Slack: When a new positive review is received on Google Business Profile, a thank you message is posted in a designated Twist thread, and a celebratory message is sent to a Slack channel.
Twist + Google Business Profile + Google Sheets: When a new message is posted in a designated Twist conversation related to support requests, the information is added as a new row to a Google Sheet, including the Google Business Profile location to track support requests.
Google Business Profile and Twist integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
Similar apps
Related categories
About Twist
Use Twist in Latenode to centralize team communication data. Automatically archive messages, analyze sentiment, or trigger actions based on channel activity. Integrate Twist threads with other apps for reporting or task management. Automate insights and routing without manual work.
Similar apps
Related categories
See how Latenode works
FAQ Google Business Profile and Twist
How can I connect my Google Business Profile account to Twist using Latenode?
To connect your Google Business Profile account to Twist on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Twist accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I get Twist notifications for new Google Business Profile reviews?
Yes, you can! Latenode lets you instantly trigger Twist messages upon new Google Business Profile reviews, ensuring your team reacts quickly. Monitor feedback and improve customer satisfaction.
What types of tasks can I perform by integrating Google Business Profile with Twist?
Integrating Google Business Profile with Twist allows you to perform various tasks, including:
- Share positive Google Business Profile reviews in a dedicated Twist channel.
- Alert the support team in Twist about negative Google Business Profile reviews.
- Automatically update Twist with changes to your Google Business Profile information.
- Create Twist tasks for team members to respond to Google Business Profile inquiries.
- Track Google Business Profile performance metrics and share updates in Twist.
How to automate review responses using AI and Google Business Profile?
Use Latenode's AI blocks to analyze sentiment and draft personalized responses, then post them directly to Google Business Profile, saving time and improving engagement.
Are there any limitations to the Google Business Profile and Twist integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Business Profile and Twist APIs may affect workflow execution.
- Complex workflows with extensive data transformations might require more processing time.
- Initial setup requires a basic understanding of API authentication and workflow design.