How to connect Google Business Profile and Wufoo
Create a New Scenario to Connect Google Business Profile and Wufoo
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Wufoo will be your first step. To do this, click "Choose an app," find Google Business Profile or Wufoo, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Wufoo Node
Next, click the plus (+) icon on the Google Business Profile node, select Wufoo from the list of available apps, and choose the action you need from the list of nodes within Wufoo.


Google Business Profile
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Wufoo


Authenticate Wufoo
Now, click the Wufoo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Wufoo settings. Authentication allows you to use Wufoo through Latenode.
Configure the Google Business Profile and Wufoo Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Wufoo Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Wufoo
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring Google Business Profile, Wufoo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Wufoo integration works as expected. Depending on your setup, data should flow between Google Business Profile and Wufoo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Wufoo
Wufoo + Google Business Profile + Slack: When a new entry is submitted in Wufoo, the flow checks if the entry mentions your business. If it does, it searches for recent reviews on Google Business Profile and sends a notification in Slack with details of the Wufoo entry and Google Business Profile review (if found).
Wufoo + Google Sheets + Google Business Profile: When a new Wufoo entry is received, the data is logged in Google Sheets. A summary of the collected data is then used to create a new post on Google Business Profile.
Google Business Profile and Wufoo integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Wufoo
Use Wufoo forms in Latenode to automate data collection. Trigger workflows when submissions occur. Route form data, update databases, send notifications, and generate documents automatically. Avoid manual data entry and ensure timely responses based on Wufoo submissions. Scale processes easily with Latenode's flexible visual builder.
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FAQ Google Business Profile and Wufoo
How can I connect my Google Business Profile account to Wufoo using Latenode?
To connect your Google Business Profile account to Wufoo on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Wufoo accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I send Wufoo form data to update Google Business Profile?
Yes, you can! Latenode allows you to automate data transfers. Use Wufoo submissions to instantly update your Google Business Profile, ensuring consistent information for customers.
What types of tasks can I perform by integrating Google Business Profile with Wufoo?
Integrating Google Business Profile with Wufoo allows you to perform various tasks, including:
- Create Google Business Profile posts from new Wufoo form submissions.
- Update contact information on Google Business Profile based on Wufoo data.
- Send Wufoo form confirmation emails with Google Business Profile location details.
- Track customer feedback from Wufoo forms and post it to Google Business Profile.
- Generate reports on customer engagement using data from both platforms.
Can I automate review responses on Google Business Profile?
Yes, using Latenode's AI blocks, you can create automated, personalized responses to Google Business Profile reviews based on Wufoo data.
Are there any limitations to the Google Business Profile and Wufoo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time synchronization depends on the API request limits of both services.
- Complex data transformations may require JavaScript knowledge.
- File uploads from Wufoo may require additional parsing steps in Latenode.