How to connect Google Business Profile and YouTube
Create a New Scenario to Connect Google Business Profile and YouTube
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or YouTube will be your first step. To do this, click "Choose an app," find Google Business Profile or YouTube, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the YouTube Node
Next, click the plus (+) icon on the Google Business Profile node, select YouTube from the list of available apps, and choose the action you need from the list of nodes within YouTube.


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Authenticate YouTube
Now, click the YouTube node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your YouTube settings. Authentication allows you to use YouTube through Latenode.
Configure the Google Business Profile and YouTube Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and YouTube Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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YouTube
Trigger on Webhook
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Google Business Profile
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, YouTube, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and YouTube integration works as expected. Depending on your setup, data should flow between Google Business Profile and YouTube (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and YouTube
YouTube + AI Agent + Google Business Profile: When a new comment is posted on a YouTube video, the AI Agent summarizes the comment. If the sentiment is negative, update the Google Business Profile description to acknowledge and address customer concerns.
YouTube + Google Business Profile + Slack: When a new video is uploaded to YouTube that mentions a Google Business Profile location (determined via search terms), send a notification to a Slack channel with the video details.
Google Business Profile and YouTube integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About YouTube
Automate YouTube content management. Use Latenode to monitor channels for new uploads, extract video metadata, and trigger actions in other apps. Great for social listening, competitor analysis, and content syndication. Reduce manual work, respond faster, and keep your workflows streamlined via Latenode's visual builder.
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See how Latenode works
FAQ Google Business Profile and YouTube
How can I connect my Google Business Profile account to YouTube using Latenode?
To connect your Google Business Profile account to YouTube on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and YouTube accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically post YouTube videos to Google Business Profile?
Yes, you can! Latenode's visual builder makes it easy to trigger Google Business Profile posts whenever you upload a new YouTube video, boosting visibility and engagement.
What types of tasks can I perform by integrating Google Business Profile with YouTube?
Integrating Google Business Profile with YouTube allows you to perform various tasks, including:
- Share new YouTube video uploads as Google Business Profile posts.
- Monitor YouTube comments and update Google Business Profile FAQs.
- Track video views and update Google Business Profile insights dashboards.
- Aggregate positive YouTube feedback to feature in Google Business Profile reviews.
- Automatically update Google Business Profile with trending YouTube content.
How do I automate review responses for my Google Business Profile?
Use Latenode's AI integration to automatically generate personalized responses to Google Business Profile reviews, saving time and improving customer engagement.
Are there any limitations to the Google Business Profile and YouTube integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Google Business Profile and YouTube APIs may affect workflow execution.
- Access to certain advanced YouTube analytics may require specific API permissions.
- Workflow complexity may impact performance for very large datasets.