How to connect Google Business Profile and Zoho Campaigns
Create a New Scenario to Connect Google Business Profile and Zoho Campaigns
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Zoho Campaigns will be your first step. To do this, click "Choose an app," find Google Business Profile or Zoho Campaigns, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho Campaigns Node
Next, click the plus (+) icon on the Google Business Profile node, select Zoho Campaigns from the list of available apps, and choose the action you need from the list of nodes within Zoho Campaigns.


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Zoho Campaigns


Authenticate Zoho Campaigns
Now, click the Zoho Campaigns node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho Campaigns settings. Authentication allows you to use Zoho Campaigns through Latenode.
Configure the Google Business Profile and Zoho Campaigns Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Zoho Campaigns Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Zoho Campaigns
Trigger on Webhook
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Google Business Profile
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring Google Business Profile, Zoho Campaigns, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Zoho Campaigns integration works as expected. Depending on your setup, data should flow between Google Business Profile and Zoho Campaigns (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Zoho Campaigns
Zoho Campaigns + Google Business Profile + Google Sheets: When a new campaign is created in Zoho Campaigns, fetch relevant data. Then, fetch Google Business Profile review data. Finally, add this information to a Google Sheet for tracking campaign performance alongside review data.
Zoho Campaigns + Google Business Profile + Slack: When a new contact is added to Zoho Campaigns, check for new or updated Google Business Profile reviews. If there are new positive reviews, notify the marketing team in Slack to highlight the campaign's success.
Google Business Profile and Zoho Campaigns integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Zoho Campaigns
Use Zoho Campaigns in Latenode to automate email marketing based on triggers from other apps. Segment lists, personalize content, and track results using Latenode's visual editor. Connect Zoho Campaigns to CRMs, databases, or payment systems for smarter, automated campaigns. Scale outreach efforts without complex coding or per-step fees.
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FAQ Google Business Profile and Zoho Campaigns
How can I connect my Google Business Profile account to Zoho Campaigns using Latenode?
To connect your Google Business Profile account to Zoho Campaigns on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Zoho Campaigns accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate sending promotional offers based on GBP reviews?
Yes, you can! Latenode's visual editor makes this easy, triggering targeted Zoho Campaigns emails based on new positive Google Business Profile reviews. Boost engagement effortlessly!
What types of tasks can I perform by integrating Google Business Profile with Zoho Campaigns?
Integrating Google Business Profile with Zoho Campaigns allows you to perform various tasks, including:
- Automatically adding new GBP reviewers to a Zoho Campaigns list.
- Sending thank-you emails for positive Google Business Profile reviews.
- Updating Zoho Campaigns profiles with Google Business Profile information.
- Triggering email campaigns based on changes to GBP business hours.
- Segmenting contacts based on interaction with Google Business Profile posts.
How quickly can I set up Google Business Profile automations in Latenode?
Latenode's no-code visual interface lets you build basic automations in minutes. More complex workflows are simplified with JavaScript and AI.
Are there any limitations to the Google Business Profile and Zoho Campaigns integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits of the Google Business Profile and Zoho Campaigns APIs apply.
- Initial setup requires valid credentials for both services.
- Custom field mapping requires careful configuration.