How to connect Google Business Profile and Zoho Desk
Create a New Scenario to Connect Google Business Profile and Zoho Desk
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Zoho Desk will be your first step. To do this, click "Choose an app," find Google Business Profile or Zoho Desk, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho Desk Node
Next, click the plus (+) icon on the Google Business Profile node, select Zoho Desk from the list of available apps, and choose the action you need from the list of nodes within Zoho Desk.


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Authenticate Zoho Desk
Now, click the Zoho Desk node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho Desk settings. Authentication allows you to use Zoho Desk through Latenode.
Configure the Google Business Profile and Zoho Desk Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Zoho Desk Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Zoho Desk
Trigger on Webhook
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Google Business Profile
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Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Zoho Desk, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Zoho Desk integration works as expected. Depending on your setup, data should flow between Google Business Profile and Zoho Desk (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Zoho Desk
Google Business Profile + Zoho Desk + Slack: When a new negative review is posted on Google Business Profile, a support ticket is automatically created in Zoho Desk. A notification is then sent via Slack to a designated manager.
Zoho Desk + Google Business Profile + Google Sheets: This automation tracks resolved Zoho Desk tickets related to Google Business Profile issues. When a ticket is resolved (this trigger is not available, so we use new comment), data from the ticket and related GBP info (this action is not available) are logged in a Google Sheet for analysis.
Google Business Profile and Zoho Desk integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Zoho Desk
Integrate Zoho Desk with Latenode to automate support workflows. Automatically create tickets from specific events, update customer data across systems, or trigger custom actions based on ticket status. Use Latenode's visual editor and no-code tools to streamline processes and improve response times, scaling your support operations without code.
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See how Latenode works
FAQ Google Business Profile and Zoho Desk
How can I connect my Google Business Profile account to Zoho Desk using Latenode?
To connect your Google Business Profile account to Zoho Desk on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Zoho Desk accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track new Google reviews as Zoho tickets?
Yes, you can! Latenode allows real-time review monitoring and ticket creation. Respond faster to feedback, improving customer satisfaction using no-code automation and advanced logic.
What types of tasks can I perform by integrating Google Business Profile with Zoho Desk?
Integrating Google Business Profile with Zoho Desk allows you to perform various tasks, including:
- Create a new Zoho Desk ticket for each negative Google review.
- Update a Zoho Desk ticket when a Google review is resolved.
- Send Google review summaries to Zoho Desk on a daily basis.
- Automatically respond to common queries from Google Business Profile via Zoho.
- Track trends in Google reviews and report them in Zoho Desk.
How reliably can Latenode handle Google Business Profile data?
Latenode is built for scale, handling large volumes of Google Business Profile data to ensure your workflows run smoothly and reliably.
Are there any limitations to the Google Business Profile and Zoho Desk integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial setup requires appropriate API permissions for both platforms.
- Rate limits on the Google Business Profile API may affect high-volume workflows.
- Custom field mapping in Zoho Desk may require advanced configuration.