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Connect Google Cloud BigQuery (REST) to Facebook Conversions to automatically update ad campaigns with granular data insights. Latenode's visual editor and affordable pricing make complex data-driven marketing automation accessible, without coding. Leverage Javascript blocks for advanced data prep.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud BigQuery (REST), triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud BigQuery (REST) or Facebook Conversions will be your first step. To do this, click "Choose an app," find Google Cloud BigQuery (REST) or Facebook Conversions, and select the appropriate trigger to start the scenario.

Select the Google Cloud BigQuery (REST) node from the app selection panel on the right.

Google Cloud BigQuery (REST)
Click on the Google Cloud BigQuery (REST) node to configure it. You can modify the Google Cloud BigQuery (REST) URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Cloud BigQuery (REST) node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.

Google Cloud BigQuery (REST)
β
Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Facebook Conversions
Trigger on Webhook
β
Google Cloud BigQuery (REST)
β
β
Iterator
β
Webhook response
After configuring Google Cloud BigQuery (REST), Facebook Conversions, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Cloud BigQuery (REST) and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Google Cloud BigQuery (REST) and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Cloud BigQuery (REST) + Facebook Conversions + Google Ads: Analyze new rows in BigQuery to identify high-performing audience segments, send custom conversion events to Facebook Conversions, and then adjust Google Ads campaigns by searching and updating them based on these insights.
Facebook Conversions + Google Cloud BigQuery (REST) + Shopify: Track Facebook Conversions events, then insert this data into Google Cloud BigQuery (REST) for analysis. Finally, use the conversion data to update products in Shopify, personalizing recommendations.
About Google Cloud BigQuery (REST)
Automate BigQuery data workflows in Latenode. Query and analyze massive datasets directly within your automation scenarios, bypassing manual SQL. Schedule queries, transform results with JavaScript, and pipe data to other apps. Scale your data processing without complex coding or expensive per-operation fees. Perfect for reporting, analytics, and data warehousing automation.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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How can I connect my Google Cloud BigQuery (REST) account to Facebook Conversions using Latenode?
To connect your Google Cloud BigQuery (REST) account to Facebook Conversions on Latenode, follow these steps:
Can I automate Facebook lead ad data analysis using BigQuery?
Yes, you can! Latenode's visual editor allows seamless transfer and analysis, providing actionable insights to optimize Facebook ad campaigns without coding.
What types of tasks can I perform by integrating Google Cloud BigQuery (REST) with Facebook Conversions?
Integrating Google Cloud BigQuery (REST) with Facebook Conversions allows you to perform various tasks, including:
How secure is my BigQuery data when using Latenode integrations?
Latenode employs encryption and secure protocols, ensuring data privacy and compliance during data transfer and processing.
Are there any limitations to the Google Cloud BigQuery (REST) and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: