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Enrich Customer.io profiles with behavioral data from Google Cloud BigQuery for personalized campaigns. Latenode’s visual editor and affordable execution costs make advanced segmentation easy, letting you build scalable automations with no-code tools or JavaScript.
Connect Google Cloud BigQuery and Customer.io in minutes with Latenode.
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Create a New Scenario to Connect Google Cloud BigQuery and Customer.io
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud BigQuery, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud BigQuery or Customer.io will be your first step. To do this, click "Choose an app," find Google Cloud BigQuery or Customer.io, and select the appropriate trigger to start the scenario.
Add the Google Cloud BigQuery Node
Select the Google Cloud BigQuery node from the app selection panel on the right.
Google Cloud BigQuery
Configure the Google Cloud BigQuery
Click on the Google Cloud BigQuery node to configure it. You can modify the Google Cloud BigQuery URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Customer.io Node
Next, click the plus (+) icon on the Google Cloud BigQuery node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.
Google Cloud BigQuery
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Customer.io
Authenticate Customer.io
Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.
Configure the Google Cloud BigQuery and Customer.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Cloud BigQuery and Customer.io Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Customer.io
Trigger on Webhook
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Google Cloud BigQuery
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Google Cloud BigQuery, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud BigQuery and Customer.io integration works as expected. Depending on your setup, data should flow between Google Cloud BigQuery and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Sheets + Customer.io + Slack: When a new row is added to a Google Sheet, customer data is updated or created in Customer.io, and a Slack message is sent to notify the team about the new customer.
Customer.io + Google Sheets + Slack: When a customer is created or updated in Customer.io, the data is added to a Google Sheet, and a summary message is sent to a Slack channel.
About Google Cloud BigQuery
Use Google Cloud BigQuery in Latenode to automate data warehousing tasks. Query, analyze, and transform huge datasets as part of your workflows. Schedule data imports, trigger reports, or feed insights into other apps. Automate complex analysis without code and scale your insights with Latenode’s flexible, pay-as-you-go platform.
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About Customer.io
Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.
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How can I connect my Google Cloud BigQuery account to Customer.io using Latenode?
To connect your Google Cloud BigQuery account to Customer.io on Latenode, follow these steps:
Can I trigger personalized messages based on BigQuery data?
Yes, Latenode lets you trigger personalized Customer.io messages based on granular data from Google Cloud BigQuery. Automate sophisticated campaigns with no-code and JavaScript steps, improving engagement.
What types of tasks can I perform by integrating Google Cloud BigQuery with Customer.io?
Integrating Google Cloud BigQuery with Customer.io allows you to perform various tasks, including:
What kind of data transformations can I perform on BigQuery data?
Latenode allows transformations using no-code blocks, JavaScript, and even AI prompts, cleaning and formatting BigQuery data to match Customer.io requirements.
Are there any limitations to the Google Cloud BigQuery and Customer.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: