How to connect Google Cloud BigQuery and Facebook
Create a New Scenario to Connect Google Cloud BigQuery and Facebook
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud BigQuery, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud BigQuery or Facebook will be your first step. To do this, click "Choose an app," find Google Cloud BigQuery or Facebook, and select the appropriate trigger to start the scenario.

Add the Google Cloud BigQuery Node
Select the Google Cloud BigQuery node from the app selection panel on the right.

Google Cloud BigQuery
Configure the Google Cloud BigQuery
Click on the Google Cloud BigQuery node to configure it. You can modify the Google Cloud BigQuery URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Node
Next, click the plus (+) icon on the Google Cloud BigQuery node, select Facebook from the list of available apps, and choose the action you need from the list of nodes within Facebook.

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Authenticate Facebook
Now, click the Facebook node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook settings. Authentication allows you to use Facebook through Latenode.
Configure the Google Cloud BigQuery and Facebook Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Cloud BigQuery and Facebook Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Google Cloud BigQuery, Facebook, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud BigQuery and Facebook integration works as expected. Depending on your setup, data should flow between Google Cloud BigQuery and Facebook (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Cloud BigQuery and Facebook
Google Cloud BigQuery + Google Sheets: Analyze Facebook ad performance data stored in BigQuery, then summarize the results in Google Sheets by adding a new row with key metrics for reporting purposes.
Google Cloud BigQuery + Slack: Monitor Facebook ad engagement in BigQuery. When a significant drop is detected, send a notification to a specified Slack channel to alert the team.
Google Cloud BigQuery and Facebook integration alternatives
About Google Cloud BigQuery
Use Google Cloud BigQuery in Latenode to automate data warehousing tasks. Query, analyze, and transform huge datasets as part of your workflows. Schedule data imports, trigger reports, or feed insights into other apps. Automate complex analysis without code and scale your insights with Latenode’s flexible, pay-as-you-go platform.
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About Facebook
Automate Facebook posting/engagement within Latenode workflows. Use it to monitor brand mentions, post content, or gather lead data automatically. Connect Facebook to other apps, like CRMs or data warehouses, to streamline social media management. Latenode's visual editor lets you design flexible scenarios without code, and its scaling architecture handles high volumes.
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FAQ Google Cloud BigQuery and Facebook
How can I connect my Google Cloud BigQuery account to Facebook using Latenode?
To connect your Google Cloud BigQuery account to Facebook on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Cloud BigQuery and click on "Connect".
- Authenticate your Google Cloud BigQuery and Facebook accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I analyze Facebook ad performance data in BigQuery?
Yes, you can! Latenode simplifies this process, letting you pull Facebook Ads data into Google Cloud BigQuery for advanced analysis and custom reporting with SQL or AI.
What types of tasks can I perform by integrating Google Cloud BigQuery with Facebook?
Integrating Google Cloud BigQuery with Facebook allows you to perform various tasks, including:
- Automating Facebook lead ad data backups to Google Cloud BigQuery.
- Syncing Facebook audience data to Google Cloud BigQuery for analysis.
- Creating custom reports combining Facebook data with other sources.
- Triggering Facebook ad campaigns based on Google Cloud BigQuery insights.
- Enriching Facebook data in Google Cloud BigQuery using AI prompts.
HowsecureismydatawhenusingtheGoogleCloudBigQueryintegration?
Latenode uses secure authentication methods. Your data is encrypted intransit and at rest, adhering to industry best practices, ensuring confidentiality.
Are there any limitations to the Google Cloud BigQuery and Facebook integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial data synchronization may take time depending on dataset size.
- Rate limits imposed by Facebook's API may affect data retrieval speed.
- Certain advanced Facebook metrics may not be directly available.