How to connect Google Cloud BigQuery and Zoho CRM
Create a New Scenario to Connect Google Cloud BigQuery and Zoho CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud BigQuery, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud BigQuery or Zoho CRM will be your first step. To do this, click "Choose an app," find Google Cloud BigQuery or Zoho CRM, and select the appropriate trigger to start the scenario.

Add the Google Cloud BigQuery Node
Select the Google Cloud BigQuery node from the app selection panel on the right.

Google Cloud BigQuery
Configure the Google Cloud BigQuery
Click on the Google Cloud BigQuery node to configure it. You can modify the Google Cloud BigQuery URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho CRM Node
Next, click the plus (+) icon on the Google Cloud BigQuery node, select Zoho CRM from the list of available apps, and choose the action you need from the list of nodes within Zoho CRM.

Google Cloud BigQuery
⚙

Zoho CRM

Authenticate Zoho CRM
Now, click the Zoho CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho CRM settings. Authentication allows you to use Zoho CRM through Latenode.
Configure the Google Cloud BigQuery and Zoho CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Cloud BigQuery and Zoho CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙

Zoho CRM
Trigger on Webhook
⚙
Google Cloud BigQuery
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Google Cloud BigQuery, Zoho CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud BigQuery and Zoho CRM integration works as expected. Depending on your setup, data should flow between Google Cloud BigQuery and Zoho CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Cloud BigQuery and Zoho CRM
Google Cloud BigQuery + Zoho CRM + Google Sheets: Analyze customer data changes from BigQuery, update the corresponding records in Zoho CRM, and then report a summary of the updates in a Google Sheet.
Zoho CRM + Google Cloud BigQuery + Slack: When a deal closes in Zoho CRM, send the deal data to BigQuery for analysis and post a success message in a Slack channel.
Google Cloud BigQuery and Zoho CRM integration alternatives
About Google Cloud BigQuery
Use Google Cloud BigQuery in Latenode to automate data warehousing tasks. Query, analyze, and transform huge datasets as part of your workflows. Schedule data imports, trigger reports, or feed insights into other apps. Automate complex analysis without code and scale your insights with Latenode’s flexible, pay-as-you-go platform.
Similar apps
Related categories

About Zoho CRM
Connect Zoho CRM to Latenode and automate your sales processes. Automatically update records, trigger email sequences, and sync data with other apps. Streamline lead management and reporting by combining Zoho CRM's features with Latenode's visual editor, AI assistance, and custom code options. Scale workflows affordably with flexible execution-based pricing.
Similar apps
Related categories
See how Latenode works
FAQ Google Cloud BigQuery and Zoho CRM
How can I connect my Google Cloud BigQuery account to Zoho CRM using Latenode?
To connect your Google Cloud BigQuery account to Zoho CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Cloud BigQuery and click on "Connect".
- Authenticate your Google Cloud BigQuery and Zoho CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I update Zoho CRM leads with BigQuery data?
Yes, you can! Latenode lets you automate updates using no-code blocks and JavaScript. Enrich CRM data with BigQuery insights for better targeting and personalized outreach.
What types of tasks can I perform by integrating Google Cloud BigQuery with Zoho CRM?
Integrating Google Cloud BigQuery with Zoho CRM allows you to perform various tasks, including:
- Automatically updating Zoho CRM contact information using BigQuery data analysis.
- Creating custom reports in BigQuery based on Zoho CRM sales data.
- Triggering Zoho CRM marketing campaigns based on BigQuery customer segmentation.
- Syncing lead scores from BigQuery predictive models to Zoho CRM records.
- Generating personalized Zoho CRM email sequences using BigQuery insights.
Can Latenode handle large BigQuery datasets efficiently?
Yes, Latenode is designed for scalability. Process substantial BigQuery datasets to update your Zoho CRM without performance bottlenecks.
Are there any limitations to the Google Cloud BigQuery and Zoho CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial data synchronization can take time depending on dataset size.
- Complex data transformations may require JavaScript knowledge.
- API rate limits of both Google Cloud BigQuery and Zoho CRM apply.