Google Forms and Lemlist Integration

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Automatically add new Google Forms respondents to Lemlist campaigns. Latenode's visual editor simplifies complex logic, and its affordable pricing lets you scale lead generation without cost concerns. Enhance follow-up with tailored messaging.

Swap Apps

Google Forms

Lemlist

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Forms and Lemlist

Create a New Scenario to Connect Google Forms and Lemlist

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Forms, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Forms or Lemlist will be your first step. To do this, click "Choose an app," find Google Forms or Lemlist, and select the appropriate trigger to start the scenario.

Add the Google Forms Node

Select the Google Forms node from the app selection panel on the right.

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Configure the Google Forms

Click on the Google Forms node to configure it. You can modify the Google Forms URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Lemlist Node

Next, click the plus (+) icon on the Google Forms node, select Lemlist from the list of available apps, and choose the action you need from the list of nodes within Lemlist.

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Authenticate Lemlist

Now, click the Lemlist node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Lemlist settings. Authentication allows you to use Lemlist through Latenode.

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Configure the Google Forms and Lemlist Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Google Forms and Lemlist Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Forms, Lemlist, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Forms and Lemlist integration works as expected. Depending on your setup, data should flow between Google Forms and Lemlist (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Forms and Lemlist

Google Forms + Lemlist + Google Sheets: When a new response is submitted in Google Forms, the respondent's email is used to find or create a lead in Lemlist and add them to a specified campaign. The form responses are also added as a new row in a Google Sheet.

Lemlist + Google Forms + Slack: When a lead replies in Lemlist (New Activity), a survey is triggered in Google Forms to gather feedback and the team is notified in Slack about the prospect's positive response and the survey link.

Google Forms and Lemlist integration alternatives

About Google Forms

Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.

About Lemlist

Automate personalized outreach with Lemlist inside Latenode. Build flows to trigger email campaigns based on CRM updates or data enrichment. Add conditional logic, use AI to personalize messages, and track results—all visually. Scale outreach without complex code or per-step fees. Use JavaScript for advanced customization.

See how Latenode works

FAQ Google Forms and Lemlist

How can I connect my Google Forms account to Lemlist using Latenode?

To connect your Google Forms account to Lemlist on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Forms and click on "Connect".
  • Authenticate your Google Forms and Lemlist accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add form respondents to Lemlist campaigns?

Yes, you can! Latenode’s visual builder simplifies connecting Google Forms submissions to Lemlist. Automatically nurture leads and personalize outreach for increased engagement.

What types of tasks can I perform by integrating Google Forms with Lemlist?

Integrating Google Forms with Lemlist allows you to perform various tasks, including:

  • Add new Google Forms respondents to a Lemlist campaign automatically.
  • Update contact information in Lemlist based on Google Forms responses.
  • Segment leads in Lemlist based on their answers in Google Forms.
  • Trigger personalized email sequences in Lemlist after form submission.
  • Create or update leads in Lemlist with data collected from Google Forms.

Can I use custom JavaScript with my Google Forms integration?

Yes! Latenode allows custom JavaScript code to transform data from Google Forms before sending it to Lemlist for advanced data manipulation.

Are there any limitations to the Google Forms and Lemlist integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex form logic in Google Forms might require custom JavaScript for optimal data transfer.
  • Lemlist API rate limits can affect the speed of processing large volumes of form submissions.
  • Changes to Google Forms structure may require adjustments to your Latenode workflow.

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