How to connect Google Forms and NoCRM
Create a New Scenario to Connect Google Forms and NoCRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Forms, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Forms or NoCRM will be your first step. To do this, click "Choose an app," find Google Forms or NoCRM, and select the appropriate trigger to start the scenario.

Add the Google Forms Node
Select the Google Forms node from the app selection panel on the right.

Google Forms
Configure the Google Forms
Click on the Google Forms node to configure it. You can modify the Google Forms URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the NoCRM Node
Next, click the plus (+) icon on the Google Forms node, select NoCRM from the list of available apps, and choose the action you need from the list of nodes within NoCRM.

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Authenticate NoCRM
Now, click the NoCRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your NoCRM settings. Authentication allows you to use NoCRM through Latenode.
Configure the Google Forms and NoCRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Forms and NoCRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Google Forms, NoCRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Forms and NoCRM integration works as expected. Depending on your setup, data should flow between Google Forms and NoCRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Forms and NoCRM
Google Forms + NoCRM + Google Sheets: When a new response is submitted in Google Forms, a new lead is created in NoCRM, and the form data is added as a new row in Google Sheets for tracking and analysis.
Google Forms + NoCRM + Slack: When a new form is submitted, a lead is created in NoCRM, and a message is sent to a Slack channel to notify the sales team of the new lead.
Google Forms and NoCRM integration alternatives
About Google Forms
Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.
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About NoCRM
Use NoCRM with Latenode to automate your sales pipeline. Automatically create new leads, update existing records, or trigger follow-up actions based on status changes. Latenode lets you connect NoCRM data to other apps, enrich it with AI, and build custom workflows for lead qualification, all without code and scalable to your needs.
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See how Latenode works
FAQ Google Forms and NoCRM
How can I connect my Google Forms account to NoCRM using Latenode?
To connect your Google Forms account to NoCRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Forms and click on "Connect".
- Authenticate your Google Forms and NoCRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create leads from new form submissions?
Yes, you can! Latenode automates lead creation in NoCRM from Google Forms, saving time and ensuring prompt follow-up. Scale your lead gen by instantly reacting to new submissions.
What types of tasks can I perform by integrating Google Forms with NoCRM?
Integrating Google Forms with NoCRM allows you to perform various tasks, including:
- Create a new lead in NoCRM when a Google Form is submitted.
- Update lead details in NoCRM based on Google Forms responses.
- Send thank-you emails via Gmail after form submissions.
- Track form submission statistics and log them in a spreadsheet.
- Trigger custom JavaScript functions based on form responses.
HowsecureisdatahandledwhenconnectingGoogleFormstoNoCRM?
Latenode employs robust encryption and security protocols,safeguarding data during transfer and storage.Your dataremainsconfidential and protected.
Are there any limitations to the Google Forms and NoCRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex conditional logic might require custom JavaScript.
- File uploads from Google Forms have size limits depending on storage.
- Real-time synchronization depends on the polling interval.