How to connect Google Groups and Bigin by Zoho CRM
Create a New Scenario to Connect Google Groups and Bigin by Zoho CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Groups, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Groups or Bigin by Zoho CRM will be your first step. To do this, click "Choose an app," find Google Groups or Bigin by Zoho CRM, and select the appropriate trigger to start the scenario.

Add the Google Groups Node
Select the Google Groups node from the app selection panel on the right.

Google Groups
Configure the Google Groups
Click on the Google Groups node to configure it. You can modify the Google Groups URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Bigin by Zoho CRM Node
Next, click the plus (+) icon on the Google Groups node, select Bigin by Zoho CRM from the list of available apps, and choose the action you need from the list of nodes within Bigin by Zoho CRM.

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Authenticate Bigin by Zoho CRM
Now, click the Bigin by Zoho CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Bigin by Zoho CRM settings. Authentication allows you to use Bigin by Zoho CRM through Latenode.
Configure the Google Groups and Bigin by Zoho CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Groups and Bigin by Zoho CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Bigin by Zoho CRM
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Google Groups, Bigin by Zoho CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Groups and Bigin by Zoho CRM integration works as expected. Depending on your setup, data should flow between Google Groups and Bigin by Zoho CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Groups and Bigin by Zoho CRM
Google Groups + Bigin by Zoho CRM + Zoho CRM: When a new member is added to a Google Group, a new contact is created in Bigin and a lead is upserted in Zoho CRM.
Bigin by Zoho CRM + Google Groups + Mailchimp: When a new contact is created in Bigin, the contact is added to a Google Group and subscribed to a Mailchimp audience.
Google Groups and Bigin by Zoho CRM integration alternatives
About Google Groups
Use Google Groups in Latenode to automate user management and notifications. Trigger workflows when new members join, automatically add group emails to CRMs, or send targeted updates. Latenode's visual editor makes it easy to manage group data without code, integrating them smoothly with other apps and custom logic.
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About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
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FAQ Google Groups and Bigin by Zoho CRM
How can I connect my Google Groups account to Bigin by Zoho CRM using Latenode?
To connect your Google Groups account to Bigin by Zoho CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Groups and click on "Connect".
- Authenticate your Google Groups and Bigin by Zoho CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add new group members to Bigin as contacts?
Yes, you can! Latenode simplifies this, creating new contacts in Bigin automatically. Keep your CRM updated effortlessly, saving time and improving lead tracking.
What types of tasks can I perform by integrating Google Groups with Bigin by Zoho CRM?
Integrating Google Groups with Bigin by Zoho CRM allows you to perform various tasks, including:
- Create a Bigin contact when a new member joins a Google Group.
- Update contact details in Bigin when group member info changes.
- Send targeted Bigin campaigns based on Google Groups membership.
- Track group engagement metrics and log them in Bigin.
- Trigger Bigin workflows when a group member posts a message.
Can I filter group members before adding them to Bigin in Latenode?
Yes, with Latenode's advanced filtering options, you can precisely control which Google Groups members become Bigin contacts, enhancing data quality.
Are there any limitations to the Google Groups and Bigin by Zoho CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Attachments from Google Groups posts are not directly transferable to Bigin.
- Very large Google Groups might experience initial synchronization delays.
- Custom field mapping beyond basic fields may require JavaScript.