How to connect Google Groups and WhatsApp Business Cloud
Create a New Scenario to Connect Google Groups and WhatsApp Business Cloud
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Groups, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Groups or WhatsApp Business Cloud will be your first step. To do this, click "Choose an app," find Google Groups or WhatsApp Business Cloud, and select the appropriate trigger to start the scenario.

Add the Google Groups Node
Select the Google Groups node from the app selection panel on the right.

Google Groups
Configure the Google Groups
Click on the Google Groups node to configure it. You can modify the Google Groups URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the WhatsApp Business Cloud Node
Next, click the plus (+) icon on the Google Groups node, select WhatsApp Business Cloud from the list of available apps, and choose the action you need from the list of nodes within WhatsApp Business Cloud.

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WhatsApp Business Cloud

Authenticate WhatsApp Business Cloud
Now, click the WhatsApp Business Cloud node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatsApp Business Cloud settings. Authentication allows you to use WhatsApp Business Cloud through Latenode.
Configure the Google Groups and WhatsApp Business Cloud Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Groups and WhatsApp Business Cloud Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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WhatsApp Business Cloud
Trigger on Webhook
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Google Groups
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Webhook response

Save and Activate the Scenario
After configuring Google Groups, WhatsApp Business Cloud, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Groups and WhatsApp Business Cloud integration works as expected. Depending on your setup, data should flow between Google Groups and WhatsApp Business Cloud (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Groups and WhatsApp Business Cloud
Google Groups + Google Sheets + WhatsApp Business Cloud: Archive new Google Groups discussions in a Google Sheet. Summarize the latest discussion and send it via WhatsApp Business Cloud.
WhatsApp Business Cloud + Google Groups + AI Agent: Forwards questions received via WhatsApp Business Cloud to a Google Group. Then, uses an AI Agent to summarize the questions for quick answers.
Google Groups and WhatsApp Business Cloud integration alternatives
About Google Groups
Use Google Groups in Latenode to automate user management and notifications. Trigger workflows when new members join, automatically add group emails to CRMs, or send targeted updates. Latenode's visual editor makes it easy to manage group data without code, integrating them smoothly with other apps and custom logic.
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About WhatsApp Business Cloud
Use WhatsApp Business Cloud in Latenode for automated messaging workflows. Send personalized updates, order confirmations, or support replies. Integrate it with your CRM, e-commerce platform, or database. Automate routing and customize messages with Latenode's visual editor and JavaScript support for flexible, scalable communication.
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FAQ Google Groups and WhatsApp Business Cloud
How can I connect my Google Groups account to WhatsApp Business Cloud using Latenode?
To connect your Google Groups account to WhatsApp Business Cloud on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Groups and click on "Connect".
- Authenticate your Google Groups and WhatsApp Business Cloud accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I notify group members via WhatsApp about new posts?
Yes, you can! Latenode enables real-time notifications from Google Groups to WhatsApp. Send automatic updates to members, enhancing engagement with instant alerts via WhatsApp.
What types of tasks can I perform by integrating Google Groups with WhatsApp Business Cloud?
Integrating Google Groups with WhatsApp Business Cloud allows you to perform various tasks, including:
- Send WhatsApp messages to new members joining a Google Group.
- Forward Google Groups posts as WhatsApp messages to a defined list.
- Create WhatsApp broadcasts for important announcements in Google Groups.
- Trigger WhatsApp alerts for specific keywords in Google Groups posts.
- Archive Google Groups discussions to a WhatsApp Business Cloud number.
How can I filter Google Groups posts before sending to WhatsApp?
Use Latenode's no-code filters and JavaScript blocks to selectively send only relevant Google Groups posts to WhatsApp, based on keywords, authors, etc.
Are there any limitations to the Google Groups and WhatsApp Business Cloud integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Large Google Groups may encounter API rate limits, requiring optimized workflows.
- Message formatting from Google Groups might not perfectly translate to WhatsApp.
- Attachments from Google Groups posts are not directly supported in WhatsApp.