Google Programmable Search Engine and Omnisend Integration

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Use Google Programmable Search Engine to monitor mentions, then trigger Omnisend emails. Latenode's visual editor simplifies the logic and cuts costs with execution-based pricing.

Google Programmable Search Engine + Omnisend integration

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Google Programmable Search Engine

Omnisend

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Programmable Search Engine and Omnisend

Create a New Scenario to Connect Google Programmable Search Engine and Omnisend

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Programmable Search Engine, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Programmable Search Engine or Omnisend will be your first step. To do this, click "Choose an app," find Google Programmable Search Engine or Omnisend, and select the appropriate trigger to start the scenario.

Add the Google Programmable Search Engine Node

Select the Google Programmable Search Engine node from the app selection panel on the right.

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Google Programmable Search Engine

Configure the Google Programmable Search Engine

Click on the Google Programmable Search Engine node to configure it. You can modify the Google Programmable Search Engine URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Omnisend Node

Next, click the plus (+) icon on the Google Programmable Search Engine node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.

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Authenticate Omnisend

Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.

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Configure the Google Programmable Search Engine and Omnisend Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Google Programmable Search Engine and Omnisend Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Programmable Search Engine, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Programmable Search Engine and Omnisend integration works as expected. Depending on your setup, data should flow between Google Programmable Search Engine and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Programmable Search Engine and Omnisend

Google Programmable Search Engine + Google Sheets + Omnisend: Queries to the Programmable Search Engine are logged in Google Sheets. A daily summary of top search terms is then emailed to the marketing team via Omnisend.

Shopify + Google Programmable Search Engine + Omnisend: When a new customer is created in Shopify, their search queries from the store's custom search engine are tracked. Based on these searches, targeted email campaigns are sent via Omnisend to promote relevant products.

Google Programmable Search Engine and Omnisend integration alternatives

About Google Programmable Search Engine

Use Google Programmable Search Engine in Latenode to build focused search workflows. Automatically extract data from specific sites, monitor brand mentions, or gather research. Combine it with AI nodes to analyze results, filter noise, and deliver actionable insights without manual crawling. Integrate with any app through Latenode’s flexible API.

About Omnisend

Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.

See how Latenode works

FAQ Google Programmable Search Engine and Omnisend

How can I connect my Google Programmable Search Engine account to Omnisend using Latenode?

To connect your Google Programmable Search Engine account to Omnisend on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Programmable Search Engine and click on "Connect".
  • Authenticate your Google Programmable Search Engine and Omnisend accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger email sends based on specific search results?

Yes, you can! Latenode enables this with visual logic. Send personalized emails via Omnisend based on criteria found by Google Programmable Search Engine, enhancing customer engagement.

What types of tasks can I perform by integrating Google Programmable Search Engine with Omnisend?

Integrating Google Programmable Search Engine with Omnisend allows you to perform various tasks, including:

  • Send targeted emails based on specific keywords found in search results.
  • Automatically add new leads from search queries to Omnisend lists.
  • Personalize email content using data extracted from search results.
  • Trigger Omnisend workflows when specific products are mentioned in searches.
  • Monitor brand mentions and send automated follow-up emails via Omnisend.

How do I handle search result pagination in Latenode workflows?

Latenode's looping and JavaScript blocks let you iterate through all search pages, extracting and processing data at scale, surpassing simple integrations.

Are there any limitations to the Google Programmable Search Engine and Omnisend integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Google Programmable Search Engine's API usage limits may affect high-volume workflows.
  • Complex data transformations might require JavaScript knowledge within Latenode.
  • Omnisend's email sending limits still apply within the integrated workflows.

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