How to connect Gumroad and HubSpot
Create a New Scenario to Connect Gumroad and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Gumroad, triggered by another scenario, or executed manually (for testing purposes). In most cases, Gumroad or HubSpot will be your first step. To do this, click "Choose an app," find Gumroad or HubSpot, and select the appropriate trigger to start the scenario.

Add the Gumroad Node
Select the Gumroad node from the app selection panel on the right.


Gumroad

Add the HubSpot Node
Next, click the plus (+) icon on the Gumroad node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.


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Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the Gumroad and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Gumroad and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Gumroad, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Gumroad and HubSpot integration works as expected. Depending on your setup, data should flow between Gumroad and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Gumroad and HubSpot
Gumroad + HubSpot + Slack: When a new sale occurs in Gumroad, a new contact is created or updated in HubSpot. Subsequently, a message is sent to a designated Slack channel to notify the sales team of the new purchase and updated customer information.
HubSpot + Gumroad + Google Sheets: When a contact property is updated in HubSpot, the automation searches for sales data related to that contact in Gumroad. It then adds a new row to Google Sheets to track Gumroad sales data associated with that HubSpot contact, enabling sales performance monitoring.
Gumroad and HubSpot integration alternatives

About Gumroad
Automate Gumroad sales & customer workflows with Latenode. When a sale occurs, trigger follow-up emails, add customers to your CRM, or update inventory. Latenode’s visual editor lets you design complex logic without code, adding custom actions or data transforms. Scale your e-commerce without manual steps.
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About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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See how Latenode works
FAQ Gumroad and HubSpot
How can I connect my Gumroad account to HubSpot using Latenode?
To connect your Gumroad account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Gumroad and click on "Connect".
- Authenticate your Gumroad and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add new Gumroad customers to HubSpot?
Yes, you can! With Latenode, automatically sync new Gumroad customers to HubSpot as contacts. Benefit from streamlined lead management, improved sales efficiency, and richer customer data, all without coding.
What types of tasks can I perform by integrating Gumroad with HubSpot?
Integrating Gumroad with HubSpot allows you to perform various tasks, including:
- Create or update HubSpot contacts when a new Gumroad sale occurs.
- Enroll Gumroad buyers in specific HubSpot marketing sequences.
- Update custom properties in HubSpot based on Gumroad purchase data.
- Trigger internal notifications in Slack for high-value Gumroad sales.
- Segment HubSpot contacts based on products purchased on Gumroad.
Can I use JavaScript to transform Gumroad data before sending it to HubSpot?
Yes! Latenode allows you to use JavaScript code blocks to manipulate and transform Gumroad data for custom fields in HubSpot, offering unmatched flexibility.
Are there any limitations to the Gumroad and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration requires manual setup outside of real-time sync.
- Complex data transformations may require advanced JavaScript knowledge.
- Rate limits on the Gumroad and HubSpot APIs still apply.