How to connect HeyGen and Klaviyo
Create a New Scenario to Connect HeyGen and Klaviyo
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HeyGen, triggered by another scenario, or executed manually (for testing purposes). In most cases, HeyGen or Klaviyo will be your first step. To do this, click "Choose an app," find HeyGen or Klaviyo, and select the appropriate trigger to start the scenario.

Add the HeyGen Node
Select the HeyGen node from the app selection panel on the right.


HeyGen

Add the Klaviyo Node
Next, click the plus (+) icon on the HeyGen node, select Klaviyo from the list of available apps, and choose the action you need from the list of nodes within Klaviyo.


HeyGen
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Klaviyo


Authenticate Klaviyo
Now, click the Klaviyo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Klaviyo settings. Authentication allows you to use Klaviyo through Latenode.
Configure the HeyGen and Klaviyo Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HeyGen and Klaviyo Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Klaviyo
Trigger on Webhook
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HeyGen
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring HeyGen, Klaviyo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HeyGen and Klaviyo integration works as expected. Depending on your setup, data should flow between HeyGen and Klaviyo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HeyGen and Klaviyo
HeyGen + Klaviyo + Airtable: When a new video is generated in HeyGen, use Klaviyo to send an email campaign with a link to the video. Track the campaign's performance data by creating a new record in Airtable.
Shopify + HeyGen + Klaviyo: When a new paid order is placed on Shopify, generate a personalized thank you video using HeyGen and send it to the customer via Klaviyo.
HeyGen and Klaviyo integration alternatives

About HeyGen
Use HeyGen in Latenode to automate personalized video creation. Generate videos from data (CRM leads, spreadsheets) and auto-post to social media or send via email. Create scalable workflows without code, use JS for fine-tuning, and track versions to manage video assets efficiently.
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About Klaviyo
Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.
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See how Latenode works
FAQ HeyGen and Klaviyo
How can I connect my HeyGen account to Klaviyo using Latenode?
To connect your HeyGen account to Klaviyo on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HeyGen and click on "Connect".
- Authenticate your HeyGen and Klaviyo accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I personalize HeyGen videos based on Klaviyo segments?
Yes, you can! Latenode allows dynamic personalization using Klaviyo data in HeyGen video creation, enhancing engagement and conversion through tailored content at scale.
What types of tasks can I perform by integrating HeyGen with Klaviyo?
Integrating HeyGen with Klaviyo allows you to perform various tasks, including:
- Automatically create personalized welcome videos for new Klaviyo subscribers.
- Update Klaviyo profiles with data collected from HeyGen video interactions.
- Trigger Klaviyo email flows based on HeyGen video completion milestones.
- Send targeted HeyGen video messages to specific Klaviyo customer segments.
- Create and track video performance metrics within Klaviyo campaigns.
What data triggers are available for HeyGen within Latenode?
Latenode supports triggers like video created, video viewed, or specific CTA clicked, enabling automated workflows based on HeyGen events.
Are there any limitations to the HeyGen and Klaviyo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex video personalization may require JavaScript knowledge.
- High volumes of video creation can impact HeyGen API usage limits.
- Real-time updates between apps depend on API availability and rate limits.